Business Details
21 Years
experience
Your Trusted Marketing Partner in Rapid City, SD
Midwest Marketing was founded in 2005 with a clear mission: to help Midwestern organizations create impactful advertising campaigns that resonate with their communities. Our team of 10 specialists brings deep expertise in both traditional and digital marketing, leveraging our local roots to craft messaging that authentically connects with Midwest audiences. As a Google Partner, we stay at the forefront of digital innovation while maintaining a commitment to Midwestern values like integrity, respect, and collaboration. Our award-winning work spans industries, from automotive to nonprofit, demonstrating our ability to transform ideas into profitable campaigns. We differentiate ourselves through a true team approach, where every project benefits from collective creativity and cross-disciplinary expertise.Our track record includes helping businesses of all sizes achieve measurable growth through strategic branding, media planning, and digital optimization. We prioritize open communication and transparency, ensuring clients understand both the 'why' and 'how' behind our marketing strategies. Our partnerships with local organizations and decades of industry relationships enable us to deliver targeted solutions that maximize reach and impact. From social media management to reputation management, we provide comprehensive services designed to meet modern marketing challenges. Our dedication to continuous improvement and client success has earned recognition through multiple Addy Awards and industry accolades, affirming our position as a trusted marketing leader in the tri-state region.
Services
Social Media Marketing
Search Engine Optimization
Graphic Design
Digital Advertising
Brand Strategy
Website Development
Content Creation
Media Planning
Reputation Management
Event Marketing
Details
- Year established: 2005
Highlights and features
- We specialize in Midwestern market dynamics with 18+ years of regional expertise
- Our dedicated team collaborates on every project for comprehensive solutions
- Award-winning campaigns recognized by the American Advertising Awards
- Proven success scaling businesses from local startups to regional leaders
- Integrated approach combining strategic planning with creative execution
Associations and certifications
- Google Partner
What people say
Excellent to work with
Best group for our business
Modern and budget conscious
Fast response time
Award-winning work
Services
Social Media Marketing
Our certified strategists create platform-specific campaigns that amplify brand voice across social media channels. We combine content creation, audience engagement, and paid advertising to build meaningful connections with Midwest audiences while delivering monthly performance reports to track ROI.
Graphic Design
From logo development to digital ads, our designers craft visually compelling materials that communicate brand identity. Services include print and digital design across billboards, brochures, and online assets to maintain consistent brand representation across all customer touchpoints.
Search Engine Optimization
We implement technical and content-based SEO strategies to improve organic search rankings. Our approach combines keyword optimization, backlink building, and website analysis to increase online discoverability for local and regional businesses seeking greater digital presence.
Strategic Services
Our team develops comprehensive marketing strategies that align business goals with audience needs. This includes media planning, campaign orchestration, and performance measurement to ensure every marketing initiative contributes directly to measurable business outcomes and growth objectives.
Digital Advertising
We create targeted digital ad campaigns across platforms including Google Ads and social media. Our approach combines audience segmentation, conversion tracking, and A/B testing to optimize ad spend effectiveness while maintaining brand consistency across all digital marketing materials.
People
Dawn Claymore
Owner
With over 18 years in marketing leadership, Dawn founded Midwest Marketing in 2005. She specializes in brand unification and strategic innovation, guiding the agency's creative direction while maintaining its core Midwestern values.
Megan Batteen
President
2025 Elevate Rapid City 40 Under 40 honoree Megan leads organizational strategy. She oversees client relations and team development, ensuring Midwest Marketing maintains its reputation for exceptional service and award-winning creative execution.
Allie Geier-Barlow
Senior Marketing Strategist
Recognized for her strategic expertise, Allie develops comprehensive marketing plans that drive client success. With deep experience in campaign development and digital strategy, she helps businesses achieve measurable growth through data-driven approaches.
Jen Coleman
Digital Director
As Digital Director, Jen leads online marketing initiatives including SEO and digital advertising. She combines technical expertise with creative insight to develop digital strategies that deliver tangible results for Midwest-based businesses.
Jenny Borton
Art Director
Jenny leads the creative team in producing award-winning visual content. Her expertise in design and branding ensures clients receive visually compelling materials that effectively communicate their brand message across all marketing channels.
Questions
What industries do you specialize in?
While we work across sectors, our specialty lies in understanding Midwestern businesses and their unique market dynamics, serving clients from automotive to nonprofit organizations.
How do you measure marketing success?
We track campaign performance through monthly reporting that includes engagement metrics, conversion rates, and ROI analysis tailored to each client's specific business goals.
Can you help with both digital and traditional marketing?
Yes, we offer comprehensive services spanning digital advertising, SEO, and social media alongside traditional marketing materials and event planning.
What makes you different from other agencies?
Our deep regional expertise combined with a collaborative team approach ensures marketing strategies that authentically connect with Midwestern audiences and deliver measurable results.
Do you work with small businesses?
Absolutely. We tailor our services to businesses of all sizes, helping local startups and established regional companies achieve their marketing objectives within budget.
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