Business Details
26 Years
experience
Your Trusted Partner for Integrated Marketing Solutions
Founded in 2000, our agency has dedicated two decades to delivering integrated marketing solutions that blend traditional and digital strategies. Our approach combines data-driven insights with creative execution to achieve measurable ROI for clients across diverse industries. As a certified MWBE, we bring niche expertise in consumer, professional, and multicultural audiences while maintaining a full-service marcom agency model in the Metro New York City area. Our 360-degree marketing services encompass brand strategy, advertising research, media buying, web development, and public relations.
Services
Brand Strategy
Digital Marketing
Media Planning
SEO
Social Media Marketing
Public Relations
Web Development
Content Creation
Research & Analytics
Campaign Management
Details
- Year established: 2000
Highlights and features
- We implement Tra-Digital strategies combining traditional and digital marketing
- Our 20+ years of experience informs data-driven campaign development
- We offer 360-degree services from brand strategy to public relations
- Our team specializes in multicultural and niche audience targeting
- Certified MWBE status demonstrates commitment to diversity and inclusion
Associations and certifications
- MWBE
Services
Digital Marketing
We develop integrated digital marketing strategies combining SEO, social media, and content marketing. Our approach emphasizes measurable ROI through data analytics and targeted advertising. The service helps businesses increase online visibility and engage with modern consumers across multiple digital platforms.
Brand Strategy
Our brand strategy service creates unique market positioning through competitive analysis and brand personality development. We help establish consistent brand identities that resonate with target audiences. This strategic foundation supports all marketing initiatives and enhances brand recognition across traditional and digital channels.
Media Planning
We offer comprehensive media planning and buying services across both traditional and digital platforms. Our team executes effective A/B testing and campaign optimization to maximize advertising effectiveness. The service ensures optimal media allocation for maximum audience reach and campaign performance.
Public Relations
Our public relations services focus on building brand reputation through strategic communications and media outreach. We develop integrated PR campaigns that complement advertising efforts. The service includes press release distribution, media relations, and crisis communication management tailored to client objectives.
Web Development
We create responsive websites optimized for both user experience and search engine visibility. Our development process integrates digital marketing elements with brand messaging. The service provides businesses with modern online platforms that support their overall marketing and communication strategies.
People
Marla Currie
President
As President, Marla Currie leads TAG On The Web's strategic direction with over 20 years of marketing expertise. She drives integrated campaign development while maintaining client relationships across diverse industries.
Questions
What is Tra-Digital marketing?
Tra-Digital combines traditional and digital strategies for comprehensive marketing campaigns. We integrate old media with new digital platforms to maximize audience reach and campaign effectiveness.
What services do you offer?
We provide brand strategy, digital marketing, media planning, public relations, web development, and content creation services tailored to specific business needs.
How do you measure campaign success?
We use data analytics and A/B testing to track performance metrics. Our approach emphasizes measurable ROI through continuous campaign optimization.
What industries do you serve?
We work with diverse industries from our Metro New York City base. Our flexible strategies adapt to specific market needs and target audience requirements.
Are you a certified business?
Yes, we maintain Certified MWBE status, reflecting our commitment to diversity and inclusion in business practices.