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Business Details
Transformative School Fundraising Solutions
Mission By Design is a specialized firm dedicated to helping K-16 educational institutions achieve financial sustainability and growth. With over two decades of combined experience in nonprofit marketing and fundraising, our team partners exclusively with schools to develop innovative revenue strategies that ensure long-term operational viability. Our approach focuses on building trust through comprehensive solutions, including storytelling campaigns, brand development, and data-driven admissions marketing.

We prioritize select partnerships to ensure we deliver impactful results tailored to each institution's unique mission. Specializing in annual funds, capital campaigns, and school launches, we combine creative excellence with strategic expertise to maximize schools' ability to provide transformative educational experiences.
Services
Fundraising Campaigns Admissions Marketing Capital Campaign Strategy Brand Development Marketing Strategy Video Production Website Development Donor Research Event Planning Strategic Growth Plans
Highlights and features
  • We combine 20+ years of nonprofit marketing experience with school-specific expertise
  • Exclusive focus on K-16 educational institutions ensures tailored solutions
  • Selective partnerships guarantee dedicated attention to each client's unique needs
  • Proven success raising over $500 million for school initiatives
  • Integrated approach combining marketing, fundraising, and strategic planning
Services
Fundraising Campaigns
We design and execute comprehensive fundraising initiatives that generate sustainable revenue for educational institutions. Our data-driven approach combines major gift strategies, donor research, and impactful storytelling to maximize campaign results. With experience raising over $500 million for schools, we deliver measurable outcomes that support institutional growth and program expansion.
Admissions Marketing
Our targeted marketing strategies increase school visibility and attract qualified applicants through multi-channel campaigns. We develop compelling brand narratives and deploy innovative outreach tactics to help institutions achieve full enrollment. Combining creative content with market research, we position schools for long-term admissions success.
Capital Campaign Strategy
We provide expert guidance for large-scale fundraising initiatives, from campaign blueprint development to implementation support. Our team creates compelling case statements, donor engagement strategies, and timeline frameworks that ensure successful capital campaigns for school expansion projects.
Brand Development
We create cohesive brand systems that communicate institutional values and attract stakeholders. Our services include visual identity design, messaging development, and comprehensive brand guidelines that enhance schools' market presence and community recognition.
Marketing Strategy
Our strategic approach combines market research with actionable marketing plans to drive institutional growth. We help schools develop targeted outreach programs that align with their unique missions while delivering measurable results through continuous performance optimization.
People
Dan Rogers
Partner & CEO
20-year marketing expert and creative director specializing in education-focused campaigns. Led teams raising over $1 billion for nonprofit initiatives. Brings strategic vision and storytelling expertise to school development projects.
Kevin Kacvinsky
Partner & Founder
20-year fundraising specialist with experience across 300+ nonprofits. Expert in creating comprehensive fundraising strategies and donor engagement programs specifically for educational institutions. Now focuses on strategic oversight rather than direct client work.
Anne Marie Keane
Director of Client Success
Manages client relationships and ensures successful implementation of marketing and fundraising initiatives. Combines education sector knowledge with project management expertise to deliver results-driven programs for school partners.
Jenny Anderson
Project Manager
Coordinates campaign execution and timelines across multiple school initiatives. Ensures seamless implementation of marketing and fundraising strategies while maintaining clear communication between all stakeholders in educational institution partnerships.
Bryan Rodriguez
Director of Visual Media
Creative lead for visual storytelling and multimedia production. Develops compelling video content and visual assets that effectively communicate school missions and fundraising goals through engaging narrative formats.
Questions
What specific services do you offer for schools?
We specialize in fundraising campaigns, admissions marketing, brand development, and strategic growth planning tailored specifically for K-16 institutions.
How do you measure success for your clients?
We prioritize measurable revenue growth that sustains school operations and enables program expansion through expertly executed fundraising initiatives.
What makes your approach different from other firms?
Our exclusive education sector focus and select partnership model ensure personalized attention to each institution's unique mission and needs.
How long has your team worked with educational institutions?
Our team members have collectively served over 300 nonprofits and K-16 schools during their 20+ year careers in education marketing.
What geographic areas do you serve?
While our team works remotely nationwide, we've successfully completed projects at institutions from California to New York and everywhere in between.