Business Details
20 Years
experience
Strategic Marketing for Manufacturers & Professional Services
Since 2006, Spearhead Sales & Marketing has operated as a sales-driven marketing agency specializing in branding, web design, and digital advertising for manufacturers, distributors, and professional service firms. Our team leverages award-winning marketing automation tools and a systematized approach to deliver targeted campaigns that align with client business goals. We focus on creating sustainable systems combining creativity and technology to maximize ROI while fostering long-term customer relationships. Our expertise spans content marketing, SEO, digital advertising, and website development, ensuring clients achieve measurable results through strategic execution and continuous improvement. Services
Branding
Web Design
Digital Advertising
SEO
Marketing Automation
ROI Analysis
CMS Development
Geofencing Ads
Content Marketing
Lead Generation
Details
- Year established: 2006
Highlights and features
- We have over 15 years of experience in sales-driven marketing automation.
- Our integrated systems combine creativity, technology, and strategic planning.
- We guarantee campaigns executed On-Target, On-Time, and On-Budget.
- Our team consists of experts in SEO, digital advertising, and marketing automation.
- We prioritize measurable ROI through weekly performance reporting and analysis.
Services
Branding
Our branding services create cohesive brand identities that extend beyond logos to encompass customer experiences and communication systems. We help businesses establish clear positioning, develop consistent messaging, and implement brand guidelines across all touchpoints. By systematizing brand experiences through automated processes, we ensure every customer interaction reinforces your market differentiation.
Web Design
We design SEO-optimized websites focused on user experience, lead generation, and conversion optimization. Our development process incorporates responsive design principles, marketing automation integrations, and strategic call-to-action placements. From brochure sites to full E-Commerce platforms, we build websites that serve as central hubs for digital marketing campaigns while maintaining technical excellence.
Digital Advertising
Our digital advertising solutions include PPC campaigns, geofencing, and targeted social media advertising using advanced audience segmentation. We leverage behavioral data and CRM integration to deliver precision-targeted ads across multiple channels. Through continuous A/B testing and performance analysis, we optimize ad spend to maximize client ROI while maintaining brand consistency.
Marketing Automation
We implement marketing automation systems that streamline lead nurturing processes and campaign management. Our solutions include email marketing workflows, CRM integrations, and analytics dashboards that track customer journeys. By combining automation with creative execution, we help businesses maintain consistent communication while improving operational efficiency.
SEO Services
Our comprehensive SEO approach combines technical optimization, content strategy, and backlink development to improve search visibility. Monthly audits identify technical issues and recommend improvements while content creation focuses on user intent and keyword opportunities. We track SERP feature performance and adapt strategies to maintain search relevance across evolving algorithm updates.
People
Chad Root
President
Chad leads Spearhead Sales & Marketing's strategic direction, combining marketing expertise with systems-oriented thinking to help clients achieve sustainable growth through innovative digital solutions.
Anita Selesky
Director of Getting Things Done
Anita ensures operational excellence by optimizing internal processes and client deliverables, applying her expertise in systematizing marketing workflows for maximum efficiency.
Kara Royer
Designer & Web Developer
Kara combines creative design with technical expertise to deliver visually compelling websites that align with brand identities while maintaining optimal functionality.
Savio Marian
Digital Marketing Expert Strategist
Savio develops data-driven marketing strategies that leverage emerging technologies and audience insights to maximize campaign effectiveness across digital channels.
Chris Risse
Web Developer
Chris specializes in creating technically robust web solutions that support marketing objectives while ensuring seamless user experiences across all digital platforms.
Questions
What services does Spearhead specialize in?
We specialize in branding, web design, digital advertising, SEO, and marketing automation tailored for manufacturers and professional service firms.
How long has Spearhead been in business?
Since 2006, we've provided strategic marketing solutions using systematized processes and marketing automation tools.
Do you work with remote clients?
While based in Elkhart, IN, our digital tools enable us to serve clients nationwide through virtual collaboration.
How do you measure marketing success?
We track performance through weekly reports analyzing traffic, conversions, SEO rankings, and ROI metrics.
What industries do you serve?
Our primary focus includes manufacturers, distributors, software companies, and professional service firms.
