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Business Details
11 Years
experience
Achieve Real Results with Strategic Marketing
Founded in 2015, Planful is a full-service marketing agency dedicated to delivering measurable results through innovative strategies. Our team of designers, digital marketing experts, and creative writers specializes in branding, content marketing, and psychological insights to target the right audiences. We serve luxury retail, food and beverage, venue, and healthcare industries in Pittsburgh and beyond. Our approach combines creative storytelling with data-driven techniques, including SEO, social media, and videography, to elevate brands.

With a focus on client success, weve driven 394% sales growth, doubled leads, and secured first-page Google rankings. Recognized for our integrity and community impact, we prioritize transparency, personalized communication, and long-term partnerships. Our services range from one-time campaigns to comprehensive retainers, ensuring adaptable solutions for businesses of all sizes.
Services
Digital Marketing Branding Web Design Videography Social Media Management SEO Email Marketing Copywriting Graphic Design Marketing Consulting
Details
  • Year established: 2015
Highlights and features
  • Award-winning female-owned agency since 2015
  • Delivered 394% sales growth for clients
  • Doubled leads and sales within six months
  • Specialize in luxury retail and healthcare industries
  • Transparent process with monthly performance reports
What people say
Doubled sales First-page rankings Exceptional integrity Creative solutions Reliable support
Services
Digital Marketing
We develop customized digital marketing campaigns combining SEO, paid advertising, and analytics to drive traffic and conversions. Our strategies target specific audiences to maximize ROI for businesses in competitive industries.
Branding
Create a cohesive brand image through logo design, packaging, and marketing materials. Our branding services ensure consistent messaging that resonates with customers and reflects your business values.
Web Design
Build high-performing websites optimized for user experience and search engines. We integrate SEO strategies to improve local rankings and generate leads, with designs tailored to your brands unique needs.
Videography
Professional video production enhances brand storytelling and ad effectiveness. Our content helps businesses stand out in crowded markets through engaging visual narratives and promotional footage.
Social Media Management
Strategic content creation and audience engagement boost brand visibility across platforms. We craft data-driven campaigns to grow followers, drive website traffic, and convert leads into sales.
People
Sarah Hillegas
Founder
Sarah Hillegas founded Planful in 2015, leveraging her psychology background to develop consumer-focused marketing strategies. Recognized with the Young ATHENA Award, she champions community growth and creative problem-solving.
Questions
What industries do you specialize in?
We primarily work with luxury retail, food and beverage, healthcare, and venue businesses, though we’ve served diverse sectors since 2015.
How do you customize marketing strategies?
We start with a consultation to understand your goals, then combine creative storytelling, SEO, and data analytics to create tailored campaigns that evolve with your needs.
Do you work with out-of-town clients?
Yes, while based in Pittsburgh, we serve clients nationwide, including New York City, Maryland, and Seattle, through remote collaboration and digital tools.
How do you measure campaign success?
We track metrics like website traffic, lead conversion rates, and sales growth, providing monthly reports to show progress toward your specific goals.
What service packages are available?
Our Essential, Deluxe, and Premier retainers offer scalable options for branding, social media, SEO, and comprehensive marketing management with customizable features.
How can I start working with Planful?
Contact us for a free one-hour consultation to discuss your needs, or schedule a retainer package tailored to your budget and business objectives.
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