Welcome to AVP Sales & Marketing Inc., a leading Sales, Marketing, and Consulting agency with over 100 years of combined expertise in the retail hardware, home center, mass merchants, and commercial industrial markets. Since our founding in 2010, we have built strong relationships and partnerships with leading retailers and distributors to help gain placement for our manufacturer's products. At AVP Sales, we are committed to Honesty and Integrity, and we pride ourselves on providing Personalized Service and Exceptional Client Focus. Our primary goal is to grow our manufacturers' sales and profits while building strong relationships between our manufacturers and customers. We have a proven track record of success and are a valuable link between our manufacturers and customers. Our team is focused, driven, and passionate about delivering exceptional results for our clients.
Our Team
Our team is made up of industry experts with extensive knowledge and experience in the hardware channel. We have developed and maintained long-term relationships at Ace, Orgill, and True Value, guiding our manufacturer's to increasing their hardware channel market share. We work with both domestic and direct import manufacturers with a proven track record of growing current programs, developing new products and categories into warehouse-stocked programs. We have helped AAF Flanders achieve Ace Hardware Vendor of the Year award in 2011 and again in 2015, and Alpine Corporation achieve the True Value Home and Garden Showplace Vendor of the Year award in 2010 and 2012.
- Charlie Aranoff, Partner
- Michael Vinik, Partner
- Alfonso Olivas, Director of Sales Operations
- Zach Aranoff, Sales Manager
- Dennis Poulos, Retired
Services
At AVP Sales & Marketing Inc., we offer a range of services tailored to meet the unique needs of our manufacturers. Our services include:
- Sales and Marketing: We develop and implement sales and marketing strategies to increase our manufacturers' sales and profits. Our team has extensive experience in the hardware channel and has a proven track record of success.
- Consulting: We provide consulting services to help our manufacturers improve their operations and increase their market share. Our team has a deep understanding of the hardware channel and can provide customized solutions to help our manufacturers achieve their goals.
- Training: We provide training services to help our manufacturers' sales teams improve their sales skills and increase their productivity. Our team has extensive experience in sales training and has helped numerous manufacturers improve their sales performance.
- Trade Shows: We attend hardware trade shows to help our manufacturers increase their exposure and generate new business. Our team has extensive experience in trade shows and can help our manufacturers maximize their investment.
At AVP Sales & Marketing Inc., we are committed to providing exceptional service and delivering results for our manufacturers. Contact us today to learn more about how we can help you grow your business.

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