Business Details
31 Years
experience
Senior Living Marketing & Strategic Consulting
For nearly three decades, Love & Company & Company has established itself as a trusted partner in senior living marketing and strategic consulting. Our team combines deep analytics with actionable insights to deliver tailored solutions that drive measurable results. We specialize in market research, branding, sales optimization, and data-driven marketing strategies designed to meet the evolving needs of senior living communities. With over 200 clients nationwide, our approach emphasizes collaboration, transparency, and a commitment to understanding each client's unique market dynamics.We prioritize long-term partnerships grounded in active listening, ethical practices, and a shared mission to improve seniors' lives through innovative programming and community development. Our nationally recognized thought leadership positions us as industry authorities, evidenced by our track record of successful projects for Life Plan Communities, expansions, and repositioning initiatives.
Services
Market Research
Branding & Creative
Sales Training
Digital Marketing
Strategic Planning
Pricing Analysis
Consumer Surveys
Lead Generation
Details
- Year established: 1995
Highlights and features
- 30 years of senior living industry expertise with 200+ client partnerships
- Data-driven strategies that deliver measurable presales and revenue growth
- Custom-tailored solutions for Life Plan Communities and aging-in-place developments
- Nationwide thought leadership in senior living market trends and research
- Integrated approach combining branding, marketing, and sales optimization
What people say
Trusted partner
Proven results
Expert guidance
Data-driven
Strategic insights
Services
Market Research
Our market research services combine demographic analysis, competitive benchmarking, and consumer surveys to inform strategic decisions. We evaluate market depth, capture rates, and emerging trends to position communities for success. Our proprietary methodologies identify underserved niches and growth opportunities while minimizing development risks through data-driven insights.
Strategic Planning
We specialize in strategic development planning for senior living communities, including needs assessments, pricing models, and market positioning. Our team provides comprehensive guidance on project feasibility, programming, and contract options to maximize financial success while maintaining resident satisfaction through evidence-based decision-making.
Branding & Creative
Our branding services create compelling market identities through discovery workshops, brand strategy formulation, and visual identity systems. We develop cohesive brand standards that resonate with target audiences while maintaining operational flexibility, ensuring consistent messaging across all marketing channels and communication platforms for senior living communities.
Sales Training
We enhance sales team performance through CRM implementation, process optimization, and skills development programs. Our approach includes performance analytics, coaching frameworks, and accountability systems that improve lead conversion while maintaining exceptional resident engagement standards in senior living sales environments.
Digital Marketing
Our digital marketing solutions combine lead generation tactics, SEO strategies, and performance analytics for senior living communities. We implement integrated campaigns across digital platforms while providing transparent reporting that tracks conversion metrics and optimizes marketing spend effectiveness for measurable business outcomes.
People
Tim Bracken
Founder & Principal
With over three decades of senior living marketing experience, Tim leads strategic development initiatives and client relationships at Love & Company & Company. His expertise in consumer research and market positioning has helped numerous communities achieve successful presales and operational growth through innovative marketing strategies.
Ann Pressly
Director of Marketing and Sales
As featured in client testimonials, Ann brings extensive experience in senior living brand strategy and sales operations. She has led successful marketing campaigns and community development projects, focusing on data-driven approaches that deliver measurable results for aging-in-place communities.
Questions
What senior living marketing services do you offer?
We provide comprehensive services including market research, branding, digital marketing, sales training, and strategic planning tailored to senior living communities.
How do you measure marketing campaign success?
Through detailed analytics tracking lead generation, conversion rates, presales performance, and ROI metrics aligned with client-specific goals.
Can you help with Life Plan Community development?
Yes, our team specializes in development consulting, pricing models, and market positioning for new and expanding Life Plan Communities.
What differentiates your approach from other agencies?
We combine 30 years of senior housing expertise with consumer-centric research and measurable outcome frameworks for sustainable growth.
Do you work with existing communities needing revitalization?
Yes, we frequently assist with repositioning strategies, competitive analysis, and sales program assessments for established communities seeking improved performance.