Always on Target: What Digital Marketing will do for you
At GSM, we are a leading automotive marketing company with over 30 years of industry experience. Our team of experts is dedicated to helping our clients succeed in today's fast-paced digital landscape. With a focus on data-driven strategy, technology, and creative, we use our expertise to drive real results for our clients.
Our Approach
At GSM, we take a unique approach to marketing. We believe that understanding the customer journey is key to creating effective campaigns that drive results. From sales to service and subsequent repurchase, our lifecycle marketing solutions keep your brand top-of-mind throughout each stage of vehicle ownership.
Digital Marketing Solutions
Our digital marketing solutions are powered by Audience IQ, a cutting-edge platform that delivers a single customer view, real-time personalization, and a seamless omnichannel experience across any device and channel. Our digital marketing solutions offer a next-generation customer experience with advanced audience modeling and targeting capabilities for the automotive industry.
Social Advertising
Our social advertising solutions enable you to reach beyond the list of people who like your dealership's Facebook page. Target qualified, in-market vehicle and service shoppers to broaden your message reach and make the most of your marketing dollars.
Retargeting
Our retargeting solutions bring shoppers back to your site, influencing auto shoppers' decisions to buy from your dealership and speeding up the purchase process with retargeted ads. Our retargeting ads are based on personal browsing data, ensuring that customers see relevant and desired content.
Display Advertising
Our display advertisements are backed by predictive modeling, getting attention for the right reasons and making them relevant to customers' needs. With digital advertising, dealerships can command more digital visibility across the internet, grabbing shoppers earlier and engaging them longer.
Paid Search
As a Google Premier Partner, our paid search experts develop targeted strategies that put your brand in front of the right audience. Our paid search solutions are designed to drive conversions and increase brand awareness.
Lifecycle Marketing
Our lifecycle marketing solutions keep your brand top-of-mind throughout each stage of vehicle ownership. From sales to service and subsequent repurchase, our lifecycle marketing solutions keep your brand in front of customers when they need it most.
Data Solutions
Your data is one of your greatest assets. Our data solutions provide insights and analytics to help you get the most out of it.
Customer Success
Our customer success team is dedicated to providing strategic consultation during your success journey. Our customer success managers are here to ensure that our clients realize tremendous success with our products and solutions.

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