Marketing Matters

Who We Are

Marketing Matters is a marketing consulting and communications firm located in the Boston area. We provide marketing services to the financial services industry, including asset managers, retirement plan providers, broker-dealers/wirehouses, Registered Investment Advisors, insurance companies, and institutional channels. Our team, led by Sue Ryan Block and Albert E. Block, has over 20 years of experience helping organizations execute marketing and business initiatives to grow their businesses.

Strategic Marketing

We take a consultative approach to marketing for a wide range of financial services firms. Our strategic marketing services include marketing communications, project management, firm story development, content development, creative concepts, marketing campaigns, and professional graphic design services. We help firms harness the power of digital marketing to build deeper client relationships and grow assets under management.

Custom Websites

Building a successful brand online requires a professional website with clear and engaging content. Our custom websites are designed to refresh your online presence, tell your story, and resonate with your audience. We'll help you build everything you need to be successful, including a strategic roadmap, a custom website, and a full set of digital marketing assets.

Digital Assets

Our engagements include branding and logo creation, print and digital communications, and videos. We'll help you build a strong brand identity and develop the necessary digital assets to support your marketing efforts.