Business Details
17 Years
experience
Your Trusted Advertising & Marketing Partner in Lancaster, PA
Founded in 2009 during The Great Recession, Dean Frymoyer has established itself as a full-service advertising agency with a unique approach to client partnerships. Our agency combines the personalized service of a small business with the expertise of a global advertising firm, delivering measurable results across diverse industries. With over 20 years of experience in healthcare marketing, we specialize in creating customized strategies that drive patient engagement and business growth for hospitals and medical practices nationwide.Our digital marketing capabilities include industry-leading SEO services, achieving 87% of clients on Google's first page within six months, and email marketing campaigns that consistently outperform industry benchmarks with 60% open rates. We function as an extension of our clients' internal teams, providing comprehensive support in advertising, branding, social media management, and website development while maintaining transparency through no markup on purchased services.
Services
Advertising
Branding
Social Media
SEO
Website Development
Details
- Year established: 2009
Highlights and features
- We offer 20+ years of specialized healthcare marketing experience
- Our no markup policy ensures transparent pricing on all purchased services
- 87% of clients achieve Google's first page ranking within six months
- 60% average email open rates outperform industry benchmarks
- We function as an extension of client marketing departments
What people say
87% on Google's first page
60% email open rates
155% new patient increases
Proven ROI results
Customized marketing plans
Services
Healthcare Marketing
Specialized marketing solutions for hospitals and medical practices, combining 20+ years of industry experience with data-driven strategies. Our services include service line promotion, patient acquisition campaigns, and ROI-focused initiatives that have delivered measurable results like 155% increases in new patients. We create customized plans that align with healthcare providers' unique needs while maintaining compliance and professionalism.
Search Engine Optimization
Targeted Google optimization services focusing on organic search rankings. Our approach combines keyword strategy, website relevance building, and trust establishment techniques that have successfully placed 87% of clients on Google's first page within six months. We specialize in markets including Reading, PA, and surrounding regions, with strategies that naturally improve performance across other search engines over time.
Email Marketing
Comprehensive email marketing services that build engaged subscriber lists through strategic signup forms and valuable content. Our campaigns achieve 60% open rates and 39% click-through rates by creating shareable content and implementing effective call-to-action strategies. We focus on organic list growth rather than purchased lists to ensure genuine audience engagement and campaign effectiveness.
Website Development
Custom website design and development services that integrate with broader marketing strategies. Our solutions focus on creating Google-friendly architectures while maintaining visual appeal and user experience. Services include microsite development, responsive design implementation, and integration with email and social media marketing platforms to create cohesive digital presences that drive business growth.
Brand Strategy
Comprehensive branding services encompassing logo development, corporate standards manuals, and brand strategy formulation. We create cohesive visual identities and messaging frameworks that align with business objectives while maintaining consistency across all marketing materials. Our approach combines creative development with strategic planning to build recognizable, trustworthy brand presences.
People
Dean Frymoyer
President
Founder of Dean Marketing with 30+ years corporate and agency experience. BFA graduate from Kutztown University who started in reprographics before establishing the company during The Great Recession. Combines small business personalization with global agency expertise to deliver marketing solutions that drive business growth.
Questions
What healthcare marketing services do you offer?
We provide comprehensive healthcare marketing including service line promotion, patient acquisition campaigns, and ROI measurement. Our 20+ years experience has delivered 155% increases in new patients for medical practices.
How does your SEO service work?
We focus on organic Google optimization through keyword strategy, website relevance building, and trust establishment. 87% of clients reach Google's first page within six months using our proven methodology.
What makes your email marketing different?
We build engaged organic lists with strategic signup forms and valuable content. Our campaigns achieve 60% open rates and 39% click-through rates by focusing on shareable, relevant content.
Do you work with businesses outside Pennsylvania?
Yes, we serve clients from Lancaster and Harrisburg, PA to Georgia and New Jersey, delivering customized marketing solutions that adapt to regional market requirements and business needs.
How do you measure marketing success?
We track quantifiable metrics like Google rankings, website traffic increases, patient visit growth, and campaign engagement rates. Past results include 326% web traffic increases and 100% event attendance growth.