Growthpoint

At GrowthPoint, we are a specialized B2B marketing and sales services firm exclusively focused on the industrial, manufacturing, construction, and utility segments. Our insights into the industrial sales eco-system, media savvy, and expertise in multi-channel sales and lead management enable our clients to accelerate sales success.

Our Mission

We are obsessed with results, and every service we offer is purposely focused on delivering measurable success. Our deep bench of marketing experts provides customized marketing services to lead or supplement your staff in knowledge, skills, and/or bandwidth. We partner with you to create repeatable, measurable marketing and sales success.

Go-To-Market Strategy

Are your revenues failing to meet expectations? We offer an informed outside perspective and work together with you to develop new strategies when it's clear that something needs to change.

Sales Consulting

Do you need to reorganize your sales organization? We help clients with sales territory alignment strategy following mergers, acquisitions, and company spin-offs.

Brand / Content Messaging

When was the last time you audit your message strategy? Research-based and focused on the voice of the customer, we frame your solutions' unique value proposition around key themes and conversations to provide marketing and sales a foundational messaging guide.

Demand Generation

Has your buyer engagement decrease? We develop measureable demand generation campaigns that are both compelling and actionable.

Lead Management

Do you need a measureable automated process that recognizes the difference between a lead and a sales-qualified opportunity? Our turnkey lead management services utilize customized workflows, real-time KPI dashboards, and 2-way CRM integration to ensure that leads get to the right sales channel quickly.

Sales Enablement / Automation

Looking for a way to convert your next must-win sales initiative or product launch into proactive selling and measurable results? We offer a custom, target-based process that enables every direct and channel sales rep to be quickly trained, establish sales targets, and go-to-market with total transparency and accountability.

Content Marketing Strategy

Looking to develop a content marketing strategy that works? Given that a B2B buyer is more than half-way through the decision-making process prior to engaging sales, the ability of your content and sales collateral to connect and inform cannot be understated. We leverage expertise in industrial markets with seasoned writers, designers, and video producers to help you create content that matters.

Our Team

We are proud to have a strong team of marketing experts who are dedicated to delivering results. Our CEO, Bruce Hammond, has years of experience in the B2B sales and marketing industry and is passionate about helping companies succeed.