Avh Associates

At AvH Associates, we are dedicated to driving growth for technology companies. Our services are designed to help startups and established businesses alike navigate the complexities of scaling and expansion. Our team, led by Founder and President Adrian van Haaften, brings over 20 years of experience in leading and scaling high-growth companies. We offer a range of services including fractional and interim Chief Marketing Officer (CMO) and Chief Growth Officer (CGO) services, marketing and revenue growth strategies, coaching, and operational support. Our expertise spans from marketing strategy and brand positioning to demand generation and product marketing. We also provide support for global expansion and private equity portfolio operations.

Our Services

Our services are tailored to meet the unique needs of each client. We offer a range of solutions including marketing and revenue growth strategies, coaching, and operational support. Our expertise in marketing and revenue growth includes developing and executing go-to-market strategies, positioning brands, defining product-market alignment, and scaling demand generation. We also provide coaching for management teams to ensure they have the skills and resources needed to drive growth. Additionally, we offer operational support for private equity portfolio operations and global expansion.

The AvH Go to Market Workshop

For early-stage SaaS startups, we offer the AvH Go to Market ACCELERATOR Workshop. This full-day management team workshop is designed to create an action plan for growth. The workshop includes optional pre- and post-workshop coaching to ensure continued support. The program focuses on creating a scalable marketing engine, defining product-market fit, and developing repeatable and scalable processes for growth.