Business Details
37 Years
experience
Trusted Partner for Innovative Marketing and Branding Solutions
VI Marketing and Branding was established in 1989 with a foundation in data-driven decision-making. For over 35 years, weve evolved from a media-buying firm into a full-service agency specializing in behavior change marketing. Our research-backed strategies have driven measurable outcomes, including a 17% reduction in infant mortality, water conservation efforts saving 7 billion gallons annually, and a 34% decline in adult smoking rates in our state. Our approach prioritizes empathy and trust, creating campaigns that foster meaningful conversations rather than one-way communication. We specialize in human behavior across sectors like finance, healthcare, and consumer goods, backed by a diverse team of digital specialists.As the only Google Premier Partner agency in Oklahoma, we integrate cutting-edge tools with behavioral insights. Our commitment to diversity, equity, and inclusion shapes both our workplace culture and strategic outcomes. With awards recognizing our innovative work, we continue to redefine marketing effectiveness through measurable impact. Our valueshonor, dependability, intelligence, creativity, drive, and respectguide every client relationship and campaign.
Services
Marketing Strategy
Social Media
Brand Marketing
Public Relations
Digital Media
Content Creation
Behavioral Research
Campaign Development
Creative Design
Search Engine Optimization
Details
- Year established: 1989
Highlights and features
- We pioneer behavior change marketing with 35+ years of measurable public health impacts.
- Our in-house team includes Oklahoma's largest social media specialists and Google Premier Partners.
- We integrate diversity, equity, and inclusion into every strategic decision and campaign.
- Our patented behavioral model applies across sectors from healthcare to finance.
- We combine data science with creative storytelling for campaigns that drive action.
Associations and certifications
- Google Premier Partner
- Meta Premier Certification
Services
Behavior Change Marketing
We design behavior change marketing campaigns grounded in behavioral science. Our data-driven approach targets specific audience behaviors through empathy-driven messaging. With 35+ years of experience, we've reduced smoking rates, improved road safety, and increased health awareness through measurable interventions. Our team combines psychological insights with digital tools to create lasting behavioral shifts across public health, education, and corporate sectors.
Digital Media Strategy
Our digital media strategy leverages Oklahoma's largest dedicated social team and Google Premier Partner status. We create integrated campaigns spanning SEO, paid search, and social platforms. With exclusive access to Google's beta tools, we optimize digital performance through real-time analytics. Our specialists develop targeted ad campaigns that move prospects through conversion funnels while maintaining brand consistency across digital touchpoints.
Brand Development
Brand development services focus on creating emotionally resonant brand identities that drive customer loyalty. We combine market research with behavioral insights to craft authentic brand narratives. Our approach spans visual identity systems, tone guidelines, and brand architecture frameworks. Through continuous brand health tracking, we ensure messaging consistency while adapting to evolving consumer expectations and market conditions.
Public Relations
Our public relations services blend traditional media strategies with digital storytelling. We create earned media opportunities through data-driven press campaigns and thought leadership development. The team specializes in crisis communication planning and reputation management using behavioral insights. By aligning PR efforts with overall marketing goals, we amplify brand visibility while maintaining message consistency across traditional and digital channels.
Creative Design
Creative design services encompass visual identity creation and multidisciplinary design execution. Our team develops award-winning campaigns combining graphic design, video production, and interactive media. Using behavioral principles, we craft visuals that drive engagement and conversion. From branding systems to experiential marketing materials, our designs balance artistic excellence with measurable business outcomes.
Questions
What industries does VI Marketing specialize in?
We serve diverse sectors including healthcare, education, retail, finance, utilities, and technology, applying our behavioral expertise across all industries.
How do you measure campaign success?
We use data-driven metrics including behavior change percentages, engagement rates, and ROI calculations, with examples like reducing smoking rates by 34%.
Are you a certified digital marketing agency?
Yes, we're Oklahoma's only Google Premier Partner and hold Meta's premier certification for digital marketing excellence.
How do you handle multi-channel campaigns?
Our integrated approach combines TV, digital, and social media with behavioral insights to create cohesive, cross-platform marketing strategies.
What makes your agency different?
We combine 35+ years of behavioral science expertise with exclusive digital tools and Oklahoma's largest dedicated social media team.
Do you work with national clients?
While headquartered in Oklahoma, we serve clients nationwide through our proven behavior change marketing methodologies.
