Business Details
15 Years
experience
Your Trusted Partner for Website Design & Digital Marketing Solutions
SiteInSight has been dedicated to empowering small businesses and nonprofits since 2011, specializing in crafting websites that combine technical excellence with visually compelling design. Our team prioritizes understanding each clients unique needs to deliver tailored solutions that enhance online visibility and drive growth. With expertise in SEO, digital marketing, and e-commerce, we ensure websites not only look exceptional but also perform effectively to meet business objectives.Our commitment to ongoing maintenance and support guarantees long-term security and reliability for all clients. By blending strategic marketing insights with personalized service, we help organizations maximize their digital impact while maintaining a strong return on investment.
Services
Website Design
Digital Marketing
Search Engine Optimization
Website Maintenance
E-commerce Solutions
Social Media Management
Email Newsletters
Local Search Optimization
Automated Marketing
Content Writing
Details
- Year established: 2011
Highlights and features
- Certified Google Partner with proven ad management expertise
- Certified woman-owned business committed to ethical practices
- 10+ years designing responsive, security-focused websites
- Local Columbus team with personalized client support
- Holistic approach combining technical and marketing expertise
Associations and certifications
- Google Partner
- Certified Woman-Owned Business
What people say
Super responsive
Beautiful website
Highly recommend
Quick to respond
Improved online presence
Services
Website Design
Custom-built websites that combine responsive design with technical functionality. Our team creates mobile-optimized platforms tailored to business needs, ensuring seamless user experiences across all devices while maintaining brand consistency. Focused on accessibility and future-proof architecture, we deliver solutions that grow with your organization.
Search Engine Optimization
Strategic optimization to improve organic search rankings through content marketing, technical enhancements, and local search dominance. We implement keyword research, backlink building, and ongoing content creation to maintain competitive visibility while aligning with Google's evolving algorithms.
Digital Marketing
Comprehensive marketing strategies integrating social media, email campaigns, and automated workflows. Our certified specialists develop targeted campaigns that nurture leads through personalized content delivery while tracking performance metrics to maximize ROI.
Website Maintenance
Proactive maintenance plans including daily backups, security monitoring, and software updates. We ensure website stability through malware scanning, performance optimization, and emergency recovery services to protect against technical threats.
Content Writing
SEO-optimized content creation that enhances both user engagement and search visibility. Our writers produce targeted copy for websites, blogs, and marketing materials while maintaining brand voice and conversion-focused messaging.
People
Alice Foeller
CEO
Digital marketing strategist and co-founder of Elevate Northland, Alice combines technical expertise with business innovation to lead SiteInSight's client-focused initiatives since 2011.
William Goff
Web Design and SEO
William translates design concepts into functional websites while optimizing technical elements for search performance, supporting clients since joining SiteInSight in 2014.
Korie Wilkins
Writing and Blogging
Former Detroit Free Press reporter bringing journalism expertise to content creation, ensuring SEO-aligned copy that connects with target audiences through strategic storytelling.
Noah Hohl
WordPress and Social Media
Design-focused student developer contributing graphic design expertise and WordPress development skills while maintaining a strong commitment to client satisfaction.
Michael Hohl
Multimedia
Video editing specialist with technical proficiency in media file optimization, supporting social media and website content delivery through professional-grade multimedia processing.
Questions
Do you specialize in specific website types?
We work with small businesses and nonprofits across industries, creating responsive websites, e-commerce platforms, and content-focused sites tailored to organizational goals.
How do you handle website security?
Daily malware scans, automated backups, and proactive updates protect your site, with emergency recovery services available for compromised websites not originally built by us.
Can I make changes myself?
Clients receive administrative access with basic training, while more complex modifications remain available through our discounted support services for maintenance customers.
What local markets do you serve?
While working with clients nationally, we maintain strong Columbus, Ohio connections and specialize in hyper-local search optimization strategies.
How do you measure marketing success?
Custom analytics dashboards track key performance indicators, with monthly reports showing technical health metrics and marketing campaign effectiveness in clear, actionable formats.
What differentiates your SEO approach?
We combine technical optimization with content marketing and local search dominance, focusing on sustainable growth through industry-approved tactics rather than short-term tricks.
