Telling the stories that matter, one message at a time.
At CR Marketing and CR News, we are a multidisciplinary marketing and public relations firm with a strong presence in the Midwest. Founded by Kathy Schaefer and Joe Ross, two seasoned professionals with a wealth of experience in marketing, public policy, and news media. With a combined 50 years of experience, our team has established a reputation for delivering complex messaging to small target audiences. We specialize in providing tailored marketing solutions to businesses, state and national associations, government agencies, and non-profits.
Our Expertise
Our team of experts has a broad range of skills, from marketing strategy and graphic design to video production and research. We are equipped to handle a wide range of projects, from creating engaging digital content to producing high-quality video productions. With our in-house video, web development, photography, and graphic design capabilities, we are able to provide a comprehensive range of services to our clients.
Digital Marketing
At CR Marketing, we understand the importance of digital marketing in today's fast-paced business environment. Our digital marketing services combine the power of your website, Google and Apple map listings, email newsletters, and social media posts to motivate sales. We believe that a well-executed digital marketing strategy is crucial to reaching more potential and existing customers. Our projects showcase our expertise in digital marketing and demonstrate our ability to deliver results.
Video Production
We have recently expanded our production capabilities by building a video and photography studio onto our office. Our state-of-the-art lighting, sound, and editing equipment enable us to produce high-quality videos and photography that our clients can use to promote their brand. Our projects feature a range of video productions, from business promos to news broadcasts.
Media Relations
As a PR firm, we understand the importance of gaining exposure through traditional print and broadcast news media. We believe that if a message has a strong public interest element, we can communicate it through unpaid channels, such as the news media. Our state and national news media relations services aim to create news items that we distribute through traditional print and broadcast news media.
Publications
At CR Marketing, we believe that publications are an effective way to communicate a message to a target audience. Our in-house graphic design, writers, researchers, and photographers enable us to create engaging content that inspires readers and motivates change. We don't just aim to entertain readers; we aim to advance individuals and organizations' goals and aspirations.
Research
In today's fast-paced business environment, it is essential to stay informed about the latest research and trends in your industry. Our research services are designed to help clients make informed decisions by providing them with accurate and timely information. We use a range of research methods, from simple reports using existing off-the-shelf data to case studies and focus groups.
About the Company
The company, CR Marketing, is a marketing and PR firm that has received an overwhelming number of positive reviews from its clients, employees, and interns.
Positive Aspects
The company is praised for its supportive and challenging work environment, helpful and smart team members, and high-quality work that exceeds clients' expectations. Many reviewers mention the owners, Joe and Kathy, as being kind, professional, and dedicated to their clients and employees.
Employee and Intern Experiences
Many employees and interns have reported gaining invaluable experience and skills while working at CR Marketing. They appreciate the company's commitment to their growth and development, as well as the fun and collaborative work environment.
Client Satisfaction
Clients are extremely satisfied with the company's services, citing their creativity, professionalism, and ability to deliver high-quality results that exceed expectations.
Negatives
However, there are two negative reviews that mention unprofessional behavior, poor communication, and low pay.
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