Business Details
We are a full-service marketing firm with 28 years of experience in delivering complex messaging to niche audiences. Our expertise spans PR, digital marketing, and creative services, including in-house video production, web development, photography, and graphic design. We have served propane organizations nationwide for 26 years, collaborating with state officials and major heavy equipment manufacturers. Our team combines news media credibility with innovative marketing strategies, producing commercials for clients across seven states from our East Lansing headquarters. We specialize in crafting stories for industries like trucking and healthcare, leveraging partnerships with professional sports teams to amplify client visibility. Selected by Apple to represent Midwest app developers and trusted by Facebook for event broadcasts, we prioritize transparency and measurable results.
Our leadership includes Kathy Schaefer, a former hospital administrator and FAA-certified drone pilot with grant-writing expertise, and Joe Ross, a marketing strategist with Federal Reserve and Michigan Chamber of Commerce experience. We maintain a broad client base, from non-profits to government agencies, and emphasize ethical practices and client satisfaction. Our growth from Michigan to Tennessee reflects our commitment to expanding reach without compromising quality. We ensure every project aligns with client goals through rigorous oversight and creative problem-solving. Our teams diverse skill set, from science writing to corporate operations, enables holistic solutions tailored to each clients unique needs.
Our leadership includes Kathy Schaefer, a former hospital administrator and FAA-certified drone pilot with grant-writing expertise, and Joe Ross, a marketing strategist with Federal Reserve and Michigan Chamber of Commerce experience. We maintain a broad client base, from non-profits to government agencies, and emphasize ethical practices and client satisfaction. Our growth from Michigan to Tennessee reflects our commitment to expanding reach without compromising quality. We ensure every project aligns with client goals through rigorous oversight and creative problem-solving. Our teams diverse skill set, from science writing to corporate operations, enables holistic solutions tailored to each clients unique needs.
Highlights and features
- We have delivered specialized marketing solutions to propane organizations for 26 years.
- We maintain in-house video, web development, and graphic design services for cohesive campaigns.
- We were selected by Apple to represent Midwest app developers and featured by Google for news broadcasting.
- We combine 28 years of news media credibility with digital marketing innovation.
- We secured nearly 50 federal and state grants for clients through expert grant-writing.
Services
PR & Marketing Services
Our PR and marketing services help businesses, associations, and government agencies craft targeted messages. We leverage 28 years of media expertise to enhance visibility and credibility. Clients benefit from strategic storytelling, grant acquisition support, and multi-platform campaigns that drive engagement and measurable growth.
Video Production
We produce high-impact videos, including commercials and documentaries, for clients in seven states. Our work includes an Autogas video for Michigan and Ohio officials. Businesses gain professional-grade content that communicates complex ideas effectively across digital and broadcast platforms.
Digital Marketing
Our digital marketing focuses on data-driven strategies and creative execution. We help clients like the Michigan Association of Chiropractors build online presence through SEO, social media, and content marketing. Services integrate with our in-house design and development teams for cohesive brand experiences.
Web Development
We design and develop responsive, user-centric websites tailored to client needs. From e-commerce platforms to association portals, our solutions combine technical expertise with creative design. Clients benefit from seamless functionality and ongoing support to maintain digital competitiveness.
Graphic Design
Our graphic design services create visually compelling materials for print and digital use. We deliver logos, marketing collateral, and branded assets that reinforce client identities. The teams expertise ensures consistent, professional visuals that resonate with target audiences.
