Business Details
35 Years
experience
Real Estate Marketing Solutions
Founded in 1991, Paradym pioneered the integration of technology into real estate marketing long before the digital era took hold. Our journey began with CD-ROMs and kiosks, evolving into a comprehensive platform that blends images, video, and social media to tell property stories. Over 25 years, we've remained committed to empowering real estate professionals with tools that automate marketing, enhance client engagement, and streamline workflows. Our focus on people-first solutions ensures clients receive personalized support, not just technology.With a dedicated Success Team, we provide training, coaching, and 24/7 assistance to ensure agents and brokerages thrive in competitive markets. Our loyalty to clients is unmatched, evidenced by long-term partnerships and a track record of customers returning after brief transitions elsewhere. By prioritizing innovation and client success, we've built a platform that adapts to industry changes while maintaining the core principle that technology should serve people, not the other way around.
Services
Virtual Tours
Social Media Marketing
Automated Campaigns
Lead Generation Tools
Mobile App
Website Integration
Analytics Reporting
Details
- Year established: 1991
Highlights and features
- We have 25+ years of experience in real estate technology innovation
- Our automated tour creation updates listings daily via MLS integration
- We provide 40,000+ scroll-stopping social media content pieces
- Our dedicated Success Team offers personalized training and support
- We guarantee client loyalty through proven marketing effectiveness
What people say
True partner in success
Automated tools that work
1-to-1 coaching available
Loyal customer base
Competitive advantage
Services
Virtual Tours
Create immersive property stories using photos, 3D models, and videos. Our HTML5-based Fusion Viewer adapts to all devices, integrates with Matterport and YouTube, and includes live chat for instant lead capture. Agents can showcase listings professionally while maintaining brand customization through color schemes and design elements.
Social Media Marketing
Automate social media campaigns with over 40,000 curated content pieces. Our Smart Scheduler posts directly to Facebook, LinkedIn, and YouTube, while Brand Builder allows administrators to curate content for brokerage-wide distribution. The library continuously updates with scroll-stopping posts designed to increase brand awareness and engagement across platforms.
Lead Generation Tools
Capture and manage leads through integrated Live Chat and automatic responders. Property sites convert visitors into contacts via address-specific URLs and QR codes. Analytics track listing performance while instant notifications enable timely follow-ups. The Lead Hub centralizes communications from multiple channels for efficient client management.
Mobile App
Create and share listings, respond to leads, and launch campaigns from smartphones. The Paradym Mobile Agent app synchronizes with desktop tools, allowing content creation and management from any location. Features include instant posting, tour building, and direct messaging capabilities without requiring additional apps.
Training & Support
Access personalized coaching through Success Coaches and digital resources in the Success Academy. The platform includes strategy worksheets, growth guides, and one-on-one training to maximize marketing effectiveness. Support covers technical assistance, content strategy, and implementation of new features without recurring learning barriers.
Questions
What happened to VisualTour?
VisualTour rebranded to Paradym in 2015 while maintaining the same technology and customer support framework.
Why choose Paradym for real estate marketing?
We combine automated virtual tours with social media distribution and personalized coaching to help real estate professionals win listings and grow their businesses.
Does Paradym offer training for new users?
Yes, our Success Team provides personalized training and digital resources for both new and experienced users.
Can agents customize their content?
Yes, our Brand Builder allows brokers to customize and distribute unique content tailored to their specific branding needs.
How does Paradym help with lead generation?
Our platform includes Live Chat, lead tracking analytics, and automated responders to help convert website visitors into clients.
