Business Details
Your Trusted Healthcare Marketing Partner in Nashville
Activate Health is a leading healthcare marketing agency with over 15 years of experience and offices in Phoenix and Nashville. Our team brings decades of combined expertise from roles in health plans, health technology firms, and healthcare advertising agencies. We specialize in delivering strategic marketing and branding solutions tailored to the complex needs of the healthcare industry. Our expertise spans pharmaceuticals, specialty pharmacy, hospital and health systems, and health insurance sectors. We pride ourselves on our deep understanding of healthcare, which allows us to create impactful campaigns that resonate with target audiences.Our approach begins with research, followed by strategy development, creative execution, and continuous refinement to ensure optimal results. We have secured extensive B2B trade media coverage for clients across leading publications in the healthcare space. Our clients include some of the largest health insurers, specialty pharmacies, and health technology firms in the nation. We are committed to providing comprehensive support, from public relations and digital marketing to brand development and thought leadership initiatives. Our proven track record of success and dedication to excellence make us a trusted partner in healthcare marketing.
Services
Healthcare Marketing
Public Relations
Brand Development
Digital Campaigns
Content Marketing
Thought Leadership
Social Media Strategy
White Paper Creation
Sales Support
Award Submissions
Highlights and features
- We have 15+ years of experience in healthcare marketing with a proven track record of success.
- Our team combines deep industry knowledge with creative strategies to drive impactful results.
- We prioritize research-driven approaches to ensure targeted and effective marketing campaigns.
- We offer comprehensive support across public relations, digital marketing, and brand development.
- We work with leading healthcare organizations, including insurers, hospitals, and technology firms.
What people say
Exceptional experience
Hundreds of media opportunities
Depth of their expertise
Reliable, trusted partners
Top-notch marketing support
Services
Healthcare Marketing
Activate Health specializes in tailored healthcare marketing strategies that address the unique challenges of the medical industry. Our services include brand development, digital campaigns, and public relations. We work with insurers, providers, and technology firms to create impactful campaigns that drive engagement and growth.
Public Relations
Our public relations initiatives focus on securing media coverage and enhancing brand visibility for healthcare clients. We leverage industry relationships to place stories in top-tier publications, positioning clients as thought leaders. Our approach combines strategic messaging with targeted outreach to maximize impact.
Brand Development
Activate Health helps healthcare organizations build strong, recognizable brands through cohesive messaging and creative design. We develop strategies that align with client goals, ensuring consistency across all platforms. Our work strengthens market presence and fosters long-term loyalty among target audiences.
Digital Campaigns
We design and execute data-driven digital marketing campaigns to boost online visibility and engagement. Our services include social media management, content creation, and targeted advertising. By analyzing performance metrics, we optimize campaigns to deliver measurable results and maximize ROI for healthcare clients.
Thought Leadership
Activate Health positions clients as industry leaders through thought leadership initiatives. We develop white papers, webinars, and speaking opportunities that showcase expertise. Our strategies enhance credibility and influence, helping clients shape conversations and drive innovation in the healthcare sector.
People
Robert Groves
Chief Medical Officer
Dr. Robert Groves has extensive experience in healthcare leadership and has collaborated with Activate Health to secure hundreds of media opportunities, enhancing brand visibility and credibility.
Heather Burton
Former VP of Marketing
Heather Burton previously led marketing efforts at HealthSparq, where she praised Activate Health's deep expertise in healthcare market dynamics and strategic support.
Denise Liston
Senior Vice President
Denise Liston serves as Senior Vice President at Illumifin, relying on Activate Health's reliable partnership and specialized knowledge of long-term care insurance markets.
Kaitlyn Muessen
Manager of Strategic Alliance Partnerships
Kaitlyn Muessen manages strategic alliances at The American Journal of Managed Care, valuing Activate Health's tailored approach and collaborative support in joint initiatives.
Todd Speranzo
Former Director of Commercial Strategy
Todd Speranzo previously directed commercial strategy at Optum Specialty Pharmacy, where he highlighted Activate Health's exceptional expertise and media relationships in successful campaigns.
Questions
What healthcare marketing services does Activate Health offer?
Activate Health provides branding, public relations, digital campaigns, thought leadership, and content marketing tailored to healthcare organizations.
How does Activate Health approach healthcare marketing campaigns?
We begin with research, develop strategic plans, execute creative solutions, and refine based on results to ensure impactful outcomes.
Which healthcare sectors does Activate Health specialize in?
We work across pharmaceuticals, specialty pharmacy, hospitals, health systems, insurance, and health technology sectors.
Can Activate Health support national healthcare clients?
Yes, we serve clients nationwide, including major insurers, providers, and technology firms.
How does Activate Health measure campaign success?
We track metrics like media coverage, lead generation, engagement rates, and ROI to evaluate and optimize campaigns.
Does Activate Health offer thought leadership services?
Yes, we develop white papers, webinars, and speaking opportunities to position clients as industry leaders.
