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Business Details
25 Years
experience
Tailored Digital Marketing Strategies for Engagement, Leads, and Sales
Founded in 2001, Elbow Grease Marketing has established itself as a leader in delivering tailored digital marketing solutions. Our team of seasoned professionals brings decades of combined experience across diverse industries, including technology, healthcare, and nonprofit sectors. We specialize in crafting strategic marketing frameworks that integrate content, social media, SEO, and data-driven campaigns to maximize client outcomes.

Our proven eight-step methodology ensures every engagement delivers measurable results, from enhanced brand visibility to significant lead generation. With a focus on innovation and adaptability, we empower businesses to thrive in dynamic digital landscapes. Our leadership, Olivier and Jennifer Sartor, combine strategic vision and product marketing expertise to transform marketing challenges into sustainable growth opportunities.
Services
Marketing Strategy Content Marketing Social Media Marketing Digital Advertising Search Engine Optimization Website Design Email Marketing
Details
  • Year established: 2001
Highlights and features
  • We combine 30+ years of marketing experience with industry-leading methodologies.
  • Our tailored strategies integrate marketing, content, and digital channels for cohesive results.
  • We guarantee measurable outcomes through data-driven campaign execution.
  • Our team specializes in serving technology, healthcare, and nonprofit industries.
  • Proven eight-step process ensures consistent delivery of high-impact marketing solutions.
Services
Marketing Strategy
Our marketing strategy service aligns your business goals with actionable digital plans. We analyze market positioning, define target audiences, and create value propositions that drive measurable outcomes. By integrating your corporate objectives with content, social media, and advertising initiatives, we ensure cohesive growth strategies tailored to your industry needs. Our data-driven approach guarantees continuous performance optimization.
Content Marketing
We develop comprehensive content strategies that engage audiences and convert prospects. Our team produces blogs, white papers, infographics, and multimedia content optimized across platforms. Aligning content with SEO and social media efforts, we deliver consistent messaging that builds brand authority. Monthly performance analysis ensures ongoing strategy refinement and maximum return on content investments.
Digital Advertising
Our digital advertising services create high-performing campaigns across Google, social media, and display networks. We develop keyword strategies, craft compelling ad copy, and optimize landing pages to maximize ROI. Using advanced targeting techniques and A/B testing, we ensure efficient budget allocation while continuously improving click-through rates, conversions, and campaign performance across all digital channels.
Social Media Marketing
We build data-driven social media strategies that increase engagement and website traffic. Our services include platform selection, content calendars, audience targeting, and influencer outreach. Through regular analytics reporting and content optimization, we help brands maintain consistent social presence while driving measurable leads and improving overall social media performance across major platforms.
Website Design
Our website designs combine visual appeal with conversion-focused functionality. We create SEO-optimized, mobile-responsive platforms that enhance user experience and generate leads. Each website integrates strategic navigation, performance tracking, and brand-aligned aesthetics to ensure maximum visitor engagement and measurable improvements in conversion rates for your digital marketing efforts.
People
Olivier Sartor
Managing Director, Head of Digital Marketing Team
With over 30 years of experience, Olivier founded Elbow Grease Marketing to deliver innovative campaigns and data-driven marketing solutions that drive business growth for clients across multiple industries.
Jennifer Sartor
Managing Director, Head of Product Marketing Team
Jen Sartor leverages 30+ years of product marketing experience to help clients achieve growth through strategic positioning, competitive intelligence, and impactful messaging that differentiates their products in competitive markets.
Questions
What digital marketing services do you offer?
We provide marketing strategy, content marketing, social media, SEO, website design, digital advertising, and email marketing services tailored to your business needs.
Which industries do you specialize in?
We focus on technology, healthcare, consumer products, education, and nonprofit sectors with proven expertise in delivering industry-specific marketing solutions.
How do you ensure marketing campaign success?
Our eight-step methodology combines strategy development, platform selection, content creation, and performance measurement to guarantee measurable results.
Can you handle both strategy and execution?
Yes, from Virtual CMO services to project-based execution, we cover complete marketing direction and implementation across all digital channels.
How do you approach SEO improvements?
We optimize keyword strategy, page content, meta tags, backlinks, and technical factors like site speed to boost organic search visibility and traffic.