Business Details
27 Years
experience
B2B Technology Marketing & Growth Services
Founded in 1999 as Technology Sales Leads, we specialize in B2B technology marketing and growth strategies. Our evolution from lead generation to full digital marketing services has been driven by a commitment to quality and adaptability in the tech sector. With expertise in SaaS, IaaS, IoT, and analytics, we partner with global technology firms to create data-driven campaigns that establish industry authority. Our team of 50+ experts in North America provides specialized support through content creation, UX design, development, and campaign strategy, backed by a dedicated customer experience team. 
Services
B2B Lead Generation
SEO Services
Website Development
Digital Advertising
Marketing Consulting
Channel Marketing
HubSpot Integration
Content Creation
Telemarketing Services
Social Media Marketing
Details
- Year established: 1999
Highlights and features
- 25+ Years of Experience with Lead Generation for B2B IT Companies
- Focused on B2B Tech with Specialized Industry Expertise
- Proven Omni-Channel Marketing Strategies for Technology Firms
- Certified HubSpot Services and Platform Integrations
- Dedicated Team of 50+ B2B IT Marketing Professionals
Associations and certifications
- HubSpot Platinum Partner
What people say
Best in class
True partnership
Tangible results
Exceeded expectations
Vital extension
Services
B2B Lead Generation
Our integrated approach combines inbound and outbound marketing to build quality lead pipelines for B2B technology companies. Using targeted strategies across digital platforms and human-led telemarketing, we identify and nurture sales-qualified leads that align with your ideal customer profile. With 25+ years of experience in the IT services sector, we've generated $100M+ in pipelines for technology firms through data-driven campaign optimization and continuous improvement methodologies.
SEO Services
Specialized SEO strategies enhance digital visibility for B2B technology providers in competitive markets. Our technical experts optimize website architecture, content, and metadata while developing targeted keyword strategies that align with buyer personas. Through ongoing analysis and adjustment, we improve organic search rankings that drive qualified traffic and support demand generation efforts for managed service providers, SaaS companies, and global technology firms across North America and international markets.
Website Development
We create high-conversion websites tailored to B2B technology companies' specific needs using agile development methodologies. Our process includes comprehensive audits, UX optimization, and content strategy development that aligns with sales objectives. HubSpot-certified developers implement growth-focused designs that integrate seamlessly with marketing automation platforms, ensuring continuous improvement and measurable ROI for technology providers seeking to enhance their digital presence.
Digital Advertising
Data-driven digital advertising campaigns maximize ROI for B2B technology companies through strategic Google and LinkedIn ad management. Our certified specialists develop targeted campaigns that drive qualified traffic while integrating conversion tracking to measure lead attribution. With expertise spanning search, display, and remarketing campaigns, we help technology firms optimize ad spend across platforms, ensuring alignment with overall marketing strategies and sales objectives.
Channel Marketing
Comprehensive channel marketing solutions drive growth for technology providers through strategic partner ecosystems. We develop co-marketing programs that enhance channel partner capabilities while implementing recruitment strategies to identify ideal partners. Our approach combines market analysis with execution support to optimize channel performance across regional and global markets, helping technology companies expand market reach through effective partner network development.
People
David English
President & Founder
With over 25 years in B2B tech marketing, David founded TSL in 1999. He leads strategic initiatives and maintains deep industry connections. David's vision focuses on client success through innovative growth strategies.
Brian Shilling
Chief Growth Officer
Brian drives revenue growth and business development, leveraging extensive experience in scaling B2B technology businesses through strategic partnerships and market expansion initiatives.
Norma Shepardson
Sr. Director, Creative Services
As senior UX director, Norma leads design innovation and creative strategy. She specializes in developing user-focused digital experiences that align with business objectives for technology firms.
Mike Stiriti
Director & MSP Growth Expert
Mike provides specialized growth strategies for managed service providers as senior MSP expert. He helps technology firms develop effective marketing and sales strategies tailored to the IT services sector.
Ken English
Sr. Director, Finance
Ken manages financial operations with extensive experience in strategic financial planning. He ensures operational excellence and sustainable growth for the agency and its clients.
Questions
Why work with a B2B Tech Marketing Agency?
Specialized agencies like TSL combine industry expertise with focused strategies that deliver measurable growth for technology companies.
Why work with a HubSpot Agency?
HubSpot Platinum Partners provide expert implementation, optimization, and strategic guidance for maximizing platform effectiveness.
What are effective B2B lead generation strategies?
Successful strategies combine inbound and outbound tactics with targeted digital campaigns and relationship-building approaches.
How does digital marketing boost tech growth?
Through targeted brand visibility, thought leadership establishment, and precise audience engagement across digital channels.
What SEO benefits exist for B2B tech companies?
Improves search visibility, drives qualified traffic, and enhances digital credibility for technology providers.
How can HubSpot streamline marketing efforts?
HubSpot-certified agencies optimize automation capabilities across sales, marketing, and service hubs for maximum efficiency.
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