Business Details
19 Years
experience
Your Restaurant Marketing Partner in New Jersey
At Foxtrot Media, we are your dedicated restaurant marketing partners, combining deep industry expertise with creative innovation. Our team of foodies, writers, photographers, and business professionals lives and breathes the restaurant industry, offering tailored strategies that drive engagement and growth. We specialize in creating authentic, custom content that resonates with your audience, ensuring your brand remains relevant in a rapidly evolving digital landscape.With decades of combined experience, we prioritize quality, transparency, and client success through services like social media management, public relations, and high-impact photography. Our commitment to staying ahead of trends and our passion for the food and beverage sector position us as trusted advisors who deliver measurable results. By fostering lasting relationships and focusing on your unique story, we help restaurants connect with customers in meaningful ways.
Services
Social Media Management
Public Relations
Photography & Video
Customer Relations
Details
- Year established: 2007
Highlights and features
- We offer in-house photography services, saving clients thousands annually.
- Our ongoing PR strategies keep restaurants consistently featured in media.
- We create 100% original, client-specific content with no recycled material.
- We provide 24/7 social media management tailored to restaurant industry needs.
- Our team monitors and responds to reviews across platforms to protect your reputation.
What people say
Improved our sales significantly
Rock stars
Invaluable industry expertise
Unprecedented performance
Timely responses
Services
Social Media Management
Our team creates and schedules engaging content across platforms to boost restaurant visibility. We focus on authentic storytelling through posts about specials, events, and menus. Clients receive weekly content calendars for review, along with targeted hashtag strategies to maximize reach and engagement.
Public Relations
We maintain ongoing relationships with food journalists to secure regular media placements. Our PR strategies include traditional media outreach and guaranteed promotion on JerseyBites.com. This approach ensures sustained visibility through seasonal features and timely press coverage.
Photography & Video
Professional food and ambiance photography included with all service packages. Our in-house team captures high-quality images and videos that showcase your offerings. These visuals enhance social media presence and often appear in media outlets like Thrillist and NJ Monthly.
Customer Relations
We monitor social media, Google, and Yelp for customer feedback. Our team crafts professional responses to reviews and comments, transforming negative experiences into positive outcomes. This proactive approach helps maintain your restaurant's reputation and build customer loyalty.
Photo + Video
Our in-house photography services capture your restaurant's unique atmosphere and menu offerings. These visuals form the foundation of your marketing strategy, appearing in social media posts, ads, and media placements to attract new customers and engage regulars.
People
Deborah Smith
President
Deborah founded Foxtrot Media in 2007 and created JerseyBites.com. She combines culinary expertise with marketing strategy, leading PR efforts and food photography. Her 15+ years in the industry provide deep insights for restaurant clients.
Jon Faronea
Senior Account Manager
With over 10 years at Foxtrot Media, Jon specializes in social media and digital marketing. His local food expertise helps restaurants connect with tri-state area diners. He actively shares culinary discoveries through his Social_Jon Instagram account.
Julie Hartigan
Senior Account Manager
Julie brings culinary credentials from Food Network and cooking magazines to her role. She develops content strategies that highlight restaurant strengths, drawing on her engineering background to create data-driven marketing solutions that engage food lovers.
Maggie Leppert
Account Manager
Maggie combines photography expertise with social media strategy to create visually compelling content. Her creative approach helps clients stand out in digital spaces while maintaining an active lifestyle through yoga and paddleboarding.
Fiona Sheridan
Account Manager
A recent graduate blending communications expertise with creative arts background, Fiona executes social media strategies and email campaigns. Her fresh perspective keeps content aligned with current digital trends while exploring innovative marketing approaches.
Questions
What restaurant marketing services do you offer?
We provide comprehensive social media management, public relations, professional photography, and customer engagement services tailored specifically for restaurants.
Do you work with restaurants outside New Jersey?
While based in New Jersey, we serve restaurants throughout the tri-state area, with some clients extending beyond this region.
How does your social media process work?
After capturing custom photography, we create weekly content calendars, obtain client approval through our review platform, and implement targeted hashtag strategies to maximize reach.
What PR services do you provide?
We secure ongoing media placements through journalist relationships and guarantee promotion on JerseyBites.com, our food blog with statewide reach.
How do you handle customer reviews?
We monitor reviews across platforms daily, crafting professional responses that protect your reputation while transforming negative experiences into positive outcomes.
Can you guarantee marketing results?
While we can't guarantee specific outcomes, our proven strategies have consistently improved sales and engagement for restaurant clients, with success stories from multiple locations.
