Business Details
21 Years
experience
Your Trusted Marketing & PR Partner in Phoenix and Denver
Founded in 2005, Decibel Blue is a full-service marketing and public relations agency dedicated to helping consumer lifestyle brands, multi-unit franchises, and real estate organizations achieve measurable growth through strategic campaigns. Our agency combines digital innovation, creative storytelling, and public relations expertise to develop tailored solutions that align with evolving market demands. With offices in Phoenix and Denver, we serve clients nationally and globally through partnerships like PR Boutiques International. Over 17 years, we've built long-term relationships with nationally recognized brands, delivering results through data-driven strategies and a commitment to understanding each client's unique value proposition.Our team prioritizes accountability, trust, and creative excellence, ensuring campaigns resonate with target audiences while driving business outcomes. We stay ahead of industry trends, integrating AI and digital tools to maximize client visibility, whether through earned media, paid advertising, or organic engagement. Our accolades, including recognition as PR Daily's top integrated communications agency, reflect our dedication to exceeding client expectations and fostering sustainable growth.
Services
Digital Marketing
Public Relations
Social Media
Website Development
Advertising
Branding
Influencer Marketing
Media Relations
Search Engine Optimization
Content Strategy
Details
- Year established: 2005
Highlights and features
- Our 17 years of experience across diverse industries ensure tailored, results-driven marketing strategies
- We offer global reach through PR Boutiques International network in 15 countries
- Our Public Engagement methodology integrates digital, PR, and advertising for cohesive campaigns
- Award-winning team recognized for innovative public relations and marketing excellence
- Proven track record with nationally recognized brands like Dunkin' Donuts and Elements Massage
Associations and certifications
- PR Daily
What people say
Measurable bottom-line results
Creative and strategic approach
National awareness
Pleasure to work with
Garnered millions in media
Services
Public Relations
Our public relations services combine traditional media relations with digital strategy to build brand authority. We develop comprehensive campaigns that include press releases, media training, crisis communications, and online reputation management. By leveraging relationships with national and local media outlets, we create opportunities for earned media coverage that enhances brand visibility and credibility. Our approach integrates digital analytics to measure impact and optimize outreach efforts for maximum ROI.
Digital Marketing
We create data-driven digital marketing strategies that align with business objectives. Our services include search engine optimization, PPC campaigns, social media management, and content marketing. By analyzing market trends and consumer behavior, we develop targeted campaigns that improve online visibility and drive conversions. Our team uses advanced analytics tools to track performance metrics and refine strategies for optimal digital engagement and return on investment.
Website Development
Our website development services focus on creating user-friendly, SEO-optimized platforms that reflect brand identity. We specialize in WordPress development, responsive design, and custom coding solutions that adapt to various devices. The process includes UX prototyping, performance optimization, and integration with CRM systems. Each site is designed to enhance user experience while supporting broader digital marketing goals through strategic call-to-action placements and conversion-focused layouts.
Branding
We develop comprehensive branding strategies that establish market differentiation. Our services encompass brand positioning, identity creation, and messaging development through in-depth market research and cultural assessments. We help businesses define their unique value propositions and maintain consistent brand representation across all touchpoints. This includes visual identity design, packaging concepts, and environmental branding solutions that create cohesive brand experiences for target audiences.
Advertising
Our advertising services create impactful campaigns across traditional and digital platforms. We develop creative concepts, produce broadcast and print materials, and execute media buying strategies that maximize campaign reach. The process begins with market research to identify target demographics, followed by tailored message development and multi-channel distribution. We continuously monitor campaign performance to optimize media spend and ensure alignment with client business objectives.
People
Tyler Rathjen
President/Founder
With 16+ years at Decibel Blue, Tyler specializes in integrated marketing strategies for franchise and lifestyle brands, overseeing campaigns for clients like Dunkin' Donuts and PetSmart while driving Denver office expansion.
Andrea Kalmanovitz
Public Relations Director
A crisis communication expert with Fortune 500 experience, Andrea leads PR initiatives that combine traditional media relations with digital strategy to build national brand awareness for healthcare and real estate clients.
Diane Eichler
Agency Director and Founder
Co-founder Diane brings 20+ years of cross-industry marketing experience, developing branding strategies for Toyota, real estate organizations, and franchise concepts while maintaining agency creative vision.
David Eichler
Founder and Creative Director
As agency co-founder, David combines Hollywood production experience with digital marketing expertise to shape Decibel Blue's creative direction and strategic partnerships within the global PR network.
Questions
What industries does Decibel Blue specialize in?
We focus on lifestyle brands, multi-unit franchises, and real estate organizations, with extensive experience across healthcare, QSR, retail, and technology sectors.
How does Decibel Blue measure campaign success?
We use performance analytics to track KPIs like media impressions, conversion rates, and campaign ROI, providing regular reporting that demonstrates tangible business impact.
What makes Decibel Blue's approach unique?
Our Public Engagement methodology integrates digital marketing, PR, and advertising through a unified strategy that addresses modern marketing challenges with creative solutions.
Can Decibel Blue work with international clients?
Yes, through our PR Boutiques International membership spanning 15 countries, we provide global marketing support while maintaining local market expertise.
How long do typical marketing engagements last?
Client relationships often span multiple years, with strategy development cycles typically starting at 3-6 months for initial campaign implementation and optimization.