Business Details
25 Years
experience
Strategic Public Relations Services
At WDS, we specialize in crafting strategic public relations solutions tailored to help entrepreneurs and business owners elevate their brand presence. With two decades of expertise, our agency focuses on media relations campaigns, competitive branding programs, and milestone promotional marketing to drive visibility and credibility. We pride ourselves on delivering innovative campaigns that have earned recognition from prestigious organizations like the Kansas City Business Marketing Association and the Stevie Awards for Women in Business. Our team, led by industry leader Becky Wilson, has secured over 100 accolades for clients while maintaining a commitment to community impact through pro bono services.By leveraging media opportunities, industry awards, and creative campaigns, we empower clients to stand out in dynamic markets. Our approach combines 20 years of hands-on experience with a results-driven methodology, ensuring that each client receives personalized strategies aligned with their unique goals. Our track record includes nationwide success stories, from feature placements in The Wall Street Journal to regional business recognition, all while fostering community engagement through partnerships with organizations like the Asian American Chamber of Commerce.
Services
Media relations campaigns
Competitive branding programs
Milestone promotional marketing
Award submission assistance
Community partnership development
Details
- Year established: 2001
Highlights and features
- We offer 20 years of proven public relations expertise
- Our team has secured over 100 industry awards for clients
- We implement a patented process for strategic media placements
- We provide 24/7 personalized client support during active campaigns
- Our leader was honored as regional Women Business Champion
Associations and certifications
- Fountain Awards
- Prism Awards
- Stevie Awards for Women in Business
What people say
Successful media placements
Award recognition
Strategic branding
Business growth
Industry credibility
Services
Media Relations Campaigns
Our media relations campaigns create strategic press opportunities that enhance brand perception and drive business growth. We secure placements in major publications like USA Today and The Wall Street Journal through targeted outreach. With expertise in crafting compelling narratives, we deliver measurable media visibility that builds credibility and directs traffic to client websites.
Competitive Branding Programs
These programs develop distinctive brand identities that help businesses stand out in competitive markets. We create comprehensive branding strategies that include award submissions, executive profiling, and market differentiation tactics. Our award-winning approach has earned clients recognitions like the U.S. Chamber's Blue Ribbon Award while strengthening brand equity and market position.
Milestone Promotional Marketing
Our milestone campaigns transform business anniversaries into powerful marketing opportunities that reinforce marketplace credibility. We design comprehensive promotions featuring media campaigns, client events, and commemorative materials. This approach not only celebrates company achievements but also generates renewed interest from clients, employees, and industry stakeholders through strategic visibility campaigns.
Award Submission Assistance
We help businesses maximize recognition through strategic award submissions and competitive positioning. Our expertise spans major programs like Ernst & Young Entrepreneur of the Year and Small Business Person of the Year. With proven success in securing over 100 business honors, we develop tailored strategies that highlight clients' unique strengths and market differentiators to judging panels.
Community Partnership Development
Our community initiatives build valuable business relationships through pro bono work and strategic partnerships. We facilitate connections with organizations like the Asian American Chamber of Commerce while supporting nonprofit causes. This approach helps clients strengthen local networks, enhance corporate social responsibility profiles, and create mutually beneficial community engagements that support long-term business growth.
People
Becky Wilson
Agency Leader
Becky Wilson co-founded KC-CWBO and has twice been honored as regional Women Business Champion by the U.S. Small Business Administration. With 20 years of PR expertise, she leads WDS's strategic initiatives that have earned over 100 client awards and industry recognitions.
Questions
What public relations services does WDS specialize in?
We focus on media relations campaigns, competitive branding programs, and milestone promotional marketing specifically designed to increase business visibility and credibility.
How does WDS help businesses gain media exposure?
We leverage established relationships with media outlets and develop strategic campaigns that secure placements in publications like The Wall Street Journal and Kansas City Business Journal.
What geographic areas do you serve?
While based in Kansas City, we work with clients nationwide to implement public relations strategies that support regional and national business objectives.
How does WDS approach award submissions for clients?
We strategically identify relevant award opportunities and develop compelling submissions that highlight clients' business strengths, resulting in over 100 industry recognitions for our clients.
Does WDS offer community engagement services?
Yes, we incorporate community involvement through pro bono work and strategic partnerships that enhance brand reputation while supporting important causes.
