Business Details
27 Years
experience
Emergency
services
Digital Marketing Services for Small Businesses in Saratoga, NY
Founded in 1999, NewWard Development has established itself as a trusted partner for small and midsize businesses seeking to strengthen their digital presence. Our team combines technical expertise with strategic marketing acumen to deliver tailored solutions that align with each client's unique goals. By prioritizing client collaboration and staying ahead of industry trends, we create websites, digital campaigns, and marketing strategies designed to drive measurable results.Our commitment to ongoing support ensures businesses maintain a competitive edge in an ever-evolving online landscape. With a focus on transparency and accountability, we empower clients to navigate the complexities of digital marketing with confidence.
Services
Digital Marketing
Website Design
Social Media
SEO Services
PPC Advertising
Google Business Optimization
Email Marketing
Content Creation
Web Hosting
Details
- Year established: 1999
Highlights and features
- We offer 25 years of proven experience in digital marketing for small businesses
- Our team combines technical expertise with strategic marketing capabilities
- We provide personalized, transparent communication with monthly performance reports
- We deliver comprehensive solutions covering website development and digital advertising
- We maintain active Google Business optimization and local SEO expertise
What people say
Highly skilled
Professional approach
Positive results
Best decision
Increased sales
Services
Website Design
Our website design service creates modern, responsive platforms optimized for speed and user experience. We build custom WordPress sites that reflect brand identity while incorporating SEO best practices. Our process includes strategy consultation, content integration, and mobile optimization to ensure digital success across devices.
Search Engine Optimization
We implement comprehensive SEO strategies to improve organic visibility and drive targeted traffic. Our approach combines technical optimization, content refinement, and local search tactics. Through continuous monitoring and algorithm updates, we help businesses maintain competitive rankings and generate sustainable online growth.
Social Media Management
Our social media services focus on audience engagement and brand development. We create content calendars, manage profiles, and analyze campaign performance across major platforms. Our strategies aim to increase follower interaction, website traffic, and customer conversion through data-driven approaches.
PPC Advertising
We develop targeted pay-per-click advertising campaigns to generate immediate visibility and qualified leads. Our expertise spans Google Ads, social media advertising, and remarketing strategies. We focus on budget optimization and ROI tracking to maximize advertising effectiveness for small business clients.
Local Marketing
Our local marketing solutions enhance regional visibility through optimized Google Business profiles and citation management. We implement reputation-building tactics, local content strategies, and consistent directory listings to improve community engagement and drive location-based search performance for small businesses.
People
Melissa Ward-Rathbun
Managing Partner
Managing Partner Melissa Ward-Rathbun combines technical expertise with marketing strategy. With computer science and MBA credentials, she specializes in website development, social media management, and digital strategy consultation for small businesses seeking online growth.
Robert Newberry
Operations Partner
Operations Partner Robert Newberry focuses on technical development and database solutions. With extensive programming experience, he specializes in transforming digital concepts into functional websites and web applications that support business owners' marketing objectives.
Questions
What digital marketing services do you offer?
We provide full-service digital marketing including SEO, social media management, website design, Google Business optimization, and paid advertising campaigns.
Do you work with specific business types?
While we specialize in small businesses, we customize digital strategies for contractors, service providers, nonprofits, and various industries.
Are there minimum contract requirements?
Our services require a 3-month minimum commitment, after which all packages operate on month-to-month terms.
How much does website design cost?
Our website projects start at $1,500, which includes first-year hosting and custom design tailored to your business needs.
Do you offer one-time services?
Yes, we provide standalone services including website updates, SEO audits, and social media strategy consultations.
What reporting do you provide?
We deliver monthly reports covering website analytics, social media performance, SEO metrics, and advertising campaign effectiveness.
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