Business Details
28 Years
experience
Manufacturing Marketing Specialists Since 1998
Founded in 1998, we are a specialized digital marketing agency dedicated to serving industrial and manufacturing clients. Our team combines over 50 years of collective experience in traditional and digital marketing to deliver customized solutions that drive measurable results. We focus on increasing sales opportunities, brand awareness, and client engagement through data-driven strategies tailored to each client's unique needs. Our comprehensive services include search engine marketing, SEO, website design, content marketing, and traditional marketing materials.We prioritize understanding the specific challenges of manufacturing industries to create targeted campaigns that generate qualified leads. Our Google and Bing certified specialists leverage advanced technologies to maximize ROI while maintaining transparency through detailed analytics reporting. With a proven track record of long-term client relationships, we continually adapt our strategies to keep pace with evolving digital landscapes while maintaining our core commitment to delivering exceptional value.
Services
Search Engine Marketing
SEO Services
Web Design
Traditional Marketing
CRM Solutions
PPC Management
Content Marketing
Analytics Reporting
Details
- Year established: 1998
Highlights and features
- We combine 50+ years of industrial marketing experience with digital expertise
- Our data-driven strategies deliver measurable ROI for manufacturing clients
- Google and Bing certified specialists manage your campaigns
- Customized solutions tailored to specific manufacturing industry needs
- Transparent reporting with detailed analytics and performance tracking
Associations and certifications
- Google Partner
- Bing Certified Partner
What people say
Grew substantially
Technical knowledge
Design skills
High quality traffic
Profitable return
Services
Search Engine Marketing
Targeted pay-per-click advertising strategies that position your manufacturing business prominently in search results. We create campaigns that generate qualified leads by reaching buyers at critical search moments. Our certified specialists optimize ad spend across Google and Bing platforms to maximize ROI while providing detailed performance analytics.
Search Engine Optimization
Comprehensive SEO programs that improve organic search visibility for industrial websites. Our approach includes technical audits, keyword research, on-page optimization, and analytics reporting. We focus on increasing qualified traffic through improved search rankings while aligning content with manufacturing buyer search patterns and industry-specific terminology.
Web Design
Custom website creation specifically tailored for manufacturing audiences. Our designs combine modern aesthetics with technical SEO optimization to enhance user experience across devices. We implement responsive frameworks that engage engineers, buyers, and project managers while maintaining brand consistency and conversion-focused content structures.
Traditional Marketing
Integrated print and digital marketing materials that reinforce brand messaging. We produce technical brochures, data sheets, and white papers that align with digital campaigns. Our team ensures consistent branding across all materials while maintaining the professional standards required by industrial audiences.
Marketing Automation
Lead management systems that streamline prospect nurturing through automated workflows. Our implementation captures and tracks leads while providing targeted engagement strategies. We configure systems to maintain lead visibility throughout the sales cycle while generating actionable analytics for process optimization.
People
Knute Klefos
Senior Partner and Co-Founder
With 35+ years in industrial marketing, Knute develops growth strategies for manufacturing clients. He specializes in website optimization and digital marketing frameworks, leveraging extensive industry knowledge to create effective online campaigns that align with manufacturing sales cycles.
Mary Ann Wells
Senior Partner and Co-Founder
Bringing 40+ years of industrial sales and marketing experience, Mary Ann oversees website development and technical support. Her expertise in manufacturing buyer behavior patterns informs strategic decisions that enhance client web presence and improve conversion rates through user-centric design principles.
Sarah Wells
Partner
Since joining in 2006, Sarah has managed client reporting and website development. As lead programmer, she implements technical solutions that combine with marketing strategies to create effective digital platforms while maintaining ongoing client support and analytics reporting.
Questions
What digital marketing services do you offer for manufacturers?
We provide comprehensive digital marketing solutions including SEO, SEM/PPC, website design, content marketing, CRM implementation, and analytics reporting specifically tailored for manufacturing industries.
How do you approach SEO for manufacturing websites?
Our SEO process includes technical audits, keyword research, on-page optimization, and analytics tracking focused on improving organic visibility for industry-specific search terms used by engineering and procurement professionals.
What sets you apart from other marketing agencies?
We specialize exclusively in manufacturing and industrial clients with 25+ years of experience creating targeted campaigns that align with technical buyer journeys and industry-specific requirements.
Do you offer customized marketing packages?
Yes, we tailor all our services to match client goals and budgets, offering scalable solutions from basic SEO packages to comprehensive digital marketing programs with ongoing optimization.
How do you measure campaign effectiveness?
We provide detailed monthly reports tracking key metrics like qualified traffic, lead generation, conversion rates, and ROI using Google Analytics and platform-specific performance data.
Can you help with both digital and print marketing materials?
Yes, we offer integrated solutions combining digital campaigns with traditional marketing materials like technical brochures and data sheets that maintain consistent brand messaging across all channels.
