Business Details
18 Years
experience
Your Trusted Dental & Medical Marketing Partner
Ads Next is a Next Generation Marketing Company based in Baltimore, Maryland. Founded in 2008, we specialize in delivering innovative marketing solutions tailored for dentists and doctors. Our team combines extensive experience in online marketing, sales, and industry-specific strategies to drive new patient acquisition and revenue growth. Through our Performance Program, we integrate critical components like SEO, web design, and conversion coaching into a cohesive package that adapts to evolving market demands.Since our inception, we've maintained a commitment to client success, evidenced by consistent revenue growth of 15% annually since 2010. Our expertise extends beyond technical executionwe prioritize hands-on analysis, staff training, and real-time adjustments to ensure measurable results. By focusing on both visibility and conversion, we empower healthcare providers to thrive in competitive environments while maintaining trust and transparency in all client relationships.
Services
SEO
PPC
Web Platform
Conversion Coach
Local SEO
Details
- Year established: 2008
Highlights and features
- We pioneered a Performance Program that increased a client's new patients by 100% and revenue by 40% since 2010.
- Our team includes marketing veterans with over 17 years of industry experience and certified SEO experts.
- We provide 24/7 access to proprietary analytics dashboards for real-time campaign monitoring.
- Our Conversion Coach offers hands-on call analysis and staff training to improve lead conversion rates.
- We refresh websites every 12-18 months to ensure cutting-edge design and technology.
Associations and certifications
- Google Partner
What people say
Doubled new patients
Increased revenue by 40%
Proactive conversion coaching
Rescued from marketing frustration
Consistent revenue growth
Services
SEO
Our SEO strategy enhances website visibility through keyword research, content optimization, and competitor analysis. We target high-value searches to drive organic traffic while adapting to algorithm changes. By aligning with user intent and technical best practices, we ensure sustained rankings that translate into new patient opportunities for dental and medical practices.
Web Platform
We create responsive, mobile-optimized websites with dynamic frameworks tailored to healthcare providers. Our designs incorporate high-quality content, user-centric navigation, and integrated tracking tools. Websites receive refreshes every 12-18 months to maintain modern aesthetics and technological relevance, ensuring long-term competitive advantage through superior online branding.
Conversion Coach
This service combines analytics dashboards with hands-on coaching to improve lead conversion. We analyze call recordings, identify missed opportunities, and implement staff training programs. Continuous monitoring of 20+ metrics ensures alignment with business goals while providing actionable insights to maximize marketing ROI for dentists and doctors.
PPC
Our managed PPC campaigns focus on high-intent searches with budget-efficient targeting. We develop location-specific ad groups, conduct A/B testing, and optimize landing pages for conversion. Campaign adjustments respond to seasonal trends and market shifts, ensuring maximum lead generation while maintaining cost-effectiveness for healthcare providers.
Local SEO
This service strengthens local visibility through Google Business optimization, citation management, and review monitoring. We target location-based keywords and ensure NAP consistency across directories. By aligning digital presence with geographic service areas, we help practices attract more patients from nearby communities while improving local search prominence.
People
Brian Burns
Founder and President
With 17 years of marketing experience, Brian founded Ads Next in 2008 to bridge traditional media gaps with digital solutions. He oversees strategic development of the Performance Program while balancing leadership with family life.
Bill Mulcahy
Vice President
Bill joined in 2010, driving client retention and program development. His background in revenue generation for GE Capital and Dominion Enterprises shapes strategic decisions that deliver 15% annual growth since 2010.
Kelly McGee
Director of Internet Marketing
As a founding member, Kelly leads SEO and PPC strategies. With over a decade in search marketing, she develops performance-driven solutions that consistently deliver measurable results for dentists nationwide.
Nancy Ritmiller
Production Manager
Nancy joined in 2009, evolving from bookkeeping to content strategy. Her role spans client retention, service development, and creative writing that enhances practice visibility while maintaining operational excellence.
Kevin Gallagher
Sr. Account Consultant
With 15 years of sales experience, Kevin builds client relationships through personalized online marketing strategies. His consultative approach ensures campaigns align with practice goals while maintaining exceptional communication standards.
Questions
What specific services do you offer for dental practices?
We provide SEO, PPC, website design, conversion coaching, and local SEO tailored for dentists. Our Performance Program integrates these elements with ongoing analysis to maximize new patient acquisition and revenue.
How do you measure success for your clients?
We track key metrics like website traffic, lead volume, conversion rates, and revenue growth using proprietary dashboards. Client success stories include doubled patient counts and 40% revenue increases within two years.
What makes you different from other marketing agencies?
Our healthcare specialization, hands-on conversion coaching, and 15% annual growth since 2010 set us apart. Unlike competitors, we combine technical expertise with staff training and real-time campaign adjustments for measurable outcomes.
Do you offer ongoing support or just setup services?
We provide continuous support including bi-weekly performance reviews, campaign optimization, and staff training. Our clients receive 24/7 dashboard access and regular consultations to ensure long-term marketing effectiveness.
What kind of return on investment can I expect?
Clients typically see 300% ROI growth in initial years, with sustained 15% annual improvements. Specific results depend on market conditions, but our systemized approach ensures consistent new patient acquisition and revenue gains.
How often do you update website designs?
We refresh websites every 12-18 months to incorporate current design trends, technological advancements, and evolving user behavior patterns. This ensures lasting competitiveness and protection against emerging market threats.
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