Business Details
Since our founding in 1998, we have dedicated ourselves to connecting corporate marketing initiatives with vital transportation networks. Over the years, we have successfully serviced more than 230 brands, ranging from Fortune 100 companies to small businesses. Our specialized team holds active contracts with DOTs, DMVs, and toll road authorities across 35 states. We excel at matching public sector assets with corporate marketing goals to generate measurable, non-tax revenue. By creating positive and distinctive brand experiences, we engage the traveling public while actively promoting roadway safety. Our comprehensive turn-key services manage every program aspect, from asset evaluation and sales to production, installation, and ongoing maintenance. We rigorously calculate impressions, revenue, and consumer engagement to ensure optimal return on brand investment for all stakeholders.
Through award-winning programs, our contributions are recognized by the USDOT, the Federal Highway Administration, and the National Governors Association. We consistently forge collaborative public and private partnerships that advance the core business objectives of both sectors. Our integrated marketing approach crosses multiple disciplines, including advertising, sponsorship, promotion, and government relations. We leverage social and mobile media to extend a brand's reach far beyond the physical transportation network. Ultimately, we remain committed to delivering high-impact marketing opportunities that quantify ROI and foster public safety.
Through award-winning programs, our contributions are recognized by the USDOT, the Federal Highway Administration, and the National Governors Association. We consistently forge collaborative public and private partnerships that advance the core business objectives of both sectors. Our integrated marketing approach crosses multiple disciplines, including advertising, sponsorship, promotion, and government relations. We leverage social and mobile media to extend a brand's reach far beyond the physical transportation network. Ultimately, we remain committed to delivering high-impact marketing opportunities that quantify ROI and foster public safety.
Highlights and features
- We have serviced over 230 brands since 1998.
- Our programs generate 72 billion impressions annually.
- We operate revenue programs in 35 states.
- Our programs generated over $120 million in revenue.
- We implement award-winning roadway safety initiatives.
Services
Safety Service Patrol Sponsorship
This program aligns corporate missions with public policy and consumer values. Recipient of the USDOT National Roadway Safety Award, it serves the traveling public. Brands benefit from associating with crucial roadside safety efforts.
Safe Phone Zone Sponsorship
Rest areas designated as Safe Phone Zones encourage motorists to use mobile devices responsibly. This service targets distracted drivers seeking a safe place to communicate. Advertisers gain positive brand exposure while directly supporting roadway safety initiatives.
Toll Plaza Messaging
Toll Plaza Messaging generates millions of impressions annually and increases business for advertisers. This service connects brands with commuters passing through toll infrastructure. Clients benefit from continuous visibility to a captive daily audience.
Sponsor-A-Highway Placements
Sponsor-A-Highway recognizes brands for supporting state efforts to keep roadways clean for the traveling public. This program targets environmentally conscious consumers and daily commuters. Companies benefit from positive community association and prominent roadside visibility.
Service Plaza Advertising
Service Plaza Advertising places brand messages front and center where millions pause and refuel. This offering targets resting motorists at high-traffic transportation hubs. Advertisers benefit from high-impact visibility and direct consumer engagement.
