Leverage Marketing

Who We Are

Leverage Marketing Group is a full-service marketing communications agency headquartered in Fairfield County, Connecticut. Since our inception, we've been dedicated to helping our clients maximize their marketing investment and achieve tangible results. Our philosophy centers around multiplying our clients' existing marketing force, enabling them to reach more customers, increase sales, and ultimately, elevate their brand presence in the marketplace. We do this by focusing on the execution of clear, compelling, and relevant messages, delivered across a diverse range of strategic channels.

Unlike agencies that prioritize flashy "big ideas, " we believe in a data-driven, results-oriented approach. We understand the value our clients have already invested in their marketing endeavors, and our goal is to amplify those efforts by uncovering new opportunities, refining existing strategies, and implementing proven tactics that deliver measurable outcomes.

Our Services

Leverage Marketing Group offers a comprehensive suite of services designed to elevate your brand and drive business growth.

• Marketing Communications: This core service encompasses a diverse range of initiatives, from traditional print and broadcast advertising to cutting-edge digital and social media campaigns. We collaborate closely with our clients to develop custom strategies that align with their unique goals and target audiences.

• Brand Development: We go beyond superficial branding exercises to create impactful identities that resonate with your target market and differentiate you from the competition. This includes logo design, brand messaging development, and brand guidelines that ensure consistent and cohesive brand representation across all platforms.

• Marketing Strategy: Leveraging our extensive experience and market insights, we develop comprehensive marketing plans tailored to your specific business objectives.

These plans outline actionable strategies, target audience segmentation, budget allocation, and key performance indicators, providing a roadmap for sustained success.

• Collateral Development: We design and produce high-quality marketing materials that support your brand message and engage your target audience. This includes brochures, flyers, presentation decks, website content, email campaigns, and more.

• Interactive Media: We harness the power of digital technology to create engaging and interactive experiences that capture the attention of your audience and drive conversions. Our expertise spans website design and development, interactive marketing campaigns, and online video production.

• Social Media Advertising: We leverage the reach and targeting capabilities of social media platforms to connect with your ideal customers and drive measurable results. Our team develops and executes data-driven social media advertising strategies that maximize engagement and achieve your marketing objectives.
• Media Planning & Placement: We strategically plan and place advertising across various media channels to ensure maximum impact and reach your target audience effectively.

• Promotional Marketing: We design and implement creative promotional campaigns that generate excitement, drive sales, and build brand awareness. This includes event marketing, sweepstakes, contests, instant win games, sampling programs, mobile tours, and more.