Business Details
41 Years
experience
Your Trusted Partner for Marketing and Creative Solutions
Communication Arts Group operates as a comprehensive marketing and creative agency dedicated to delivering tailored solutions for its clients. Since 1985, we have specialized in connecting brands with their audiences through compelling creative and design across traditional and digital platforms. Our team of designers, developers, and strategists collaborates to ensure every project meets individual client goals while maintaining big-agency quality. Recently joining forces with Shields SGF has further strengthened our capabilities, allowing us to provide enhanced resources and support.We prioritize one-on-one client relationships, ensuring personalized service that adapts to evolving marketing challenges. With decades of collective experience, our leadership team brings deep industry expertise and a passion for innovation to every project. We are committed to excellence, combining strategic thinking with creative execution to help our clients thrive in competitive markets.
Services
Branding
Digital Campaigns
Advertising
Website Design
Social Media
Print Materials
Video Production
Inbound Campaigns
PPC Campaigns
Details
- Year established: 1985
Highlights and features
- We offer over 40 years of experience in marketing and creative services.
- Our merger with Shields SGF provides enhanced capabilities and resources.
- Team of dedicated experts in design, development, and strategy.
- Tailored marketing solutions meeting unique client needs.
- Commitment to one-on-one client relationships with big-agency quality.
Services
Branding
Our branding solutions create distinct identities for businesses through strategic positioning, logo design, and consistent messaging. We develop comprehensive brand standards that resonate with target audiences while ensuring adaptability across platforms. By combining market analysis with creative execution, we help clients establish memorable and impactful brand presences.
Digital Campaigns
We design and execute targeted digital campaigns including PPC, social media, and email marketing strategies. Our data-driven approach optimizes ROI while maintaining creative engagement across channels. From concept to analytics, our team ensures campaigns align with client objectives and evolve with market trends.
Advertising
Our advertising services cover traditional and digital platforms, crafting compelling messages that drive results. From conceptual development to full production, we create ads that stand out in competitive markets. This includes TV/radio spots, print advertisements, and multi-channel digital campaigns tailored to client goals.
Website Design
We build responsive, user-friendly websites that reflect brand identity while prioritizing functionality. Our process includes strategic planning, UX/UI design, and technical implementation for optimal performance. Each site is designed to engage visitors and support business objectives through clear calls-to-action and seamless navigation.
Video Production
Our video production services create engaging visual storytelling for marketing purposes. From concept development to final editing, we produce content that communicates brand messages effectively. Projects range from promotional videos to training materials that captivate audiences and drive engagement.
People
Fred Lusignan
President
President of Communication Arts Group with over 40 years in advertising. Previously production manager at a B2B agency. Holds multiple industry awards and invented educational game Multiplication Slam. Active in client relations and business operations.
Chuck Lusignan
VP & Creative Director
Award-winning creative director with decades of experience. Holds degree in Advertising Design. Specializes in innovative solutions and has worked on diverse business-to-business and consumer accounts. Received regional and national industry recognition for creative excellence.
Erin Lailer
VP & Project Manager
Project management lead focusing on client relationship building. Translates client needs into strategic marketing solutions. Manages account services and facilitates collaboration between clients and creative teams to ensure project success.
Rob Sadler
Senior Designer
Senior graphic designer with expertise in visual communication. Graduated from UMass Dartmouth with Graphic Design degree in 2010. Operates online shop Literature Lodge. Combines artistic talent with technical skills to create effective design solutions.
Questions
What marketing services do you offer?
We provide branding, digital campaigns, advertising (traditional/digital), web design, video production, and print materials tailored to client needs.
How long have you been in business?
Communication Arts Group has provided marketing solutions since its founding in 1985, with team members having decades more industry experience.
What industries do you work with?
We serve healthcare, finance, manufacturing, education, and nonprofit sectors, among others, with specialized marketing approaches.
How do you handle client relationships?
We maintain direct communication through dedicated project managers, ensuring personalized service while maintaining big-agency resources.
What makes your agency different?
Our combination of creative excellence, 40+ years of experience, and personalized approach distinguishes us from traditional agencies.
